Výsledky vyhledávání - "Kenneth B. Kahn"

Elektronická kniha

New Product Forecasting : An Applied Approach

Autor: Kenneth B. Kahn

Concise and jargon free, this is a one-step primer on the tools and techniques of forecasting new product development. Equally useful for students and professionals, the book is generously illustrated, and features numerous current real-world industr

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Investigating the relationship between innovation strategy and performance

Autor: Kenneth B. Kahn, Marina Candi

Publikováno v: Kahn, K B & Candi, M 2021, ' Investigating the relationship between innovation strategy and performance ', Journal of Business Research, vol. 132, pp. 56-66 . https://doi.org/10.1016/j.jbusres.2021.04.009

This research investigates how firm size and the type of offering (product or service) moderate the relationship between innovation strategy and performance. The results from two studies involving samples of managers of firms in the United States sho

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::a9769a1b852353b059bcd30d53960ca4
https://doi.org/10.1016/j.jbusres.2021.04.009

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NPD process formality across global regions

Autor: Kenneth B. Kahn

Publikováno v: International Journal of Innovation Science. 11:102-118

Purpose The paper aims to address the issue of generalizability by examining process formality across the global regions of North America, Europe and Asia. A common prescription in the new product development (NPD) discipline is to employ a formal pr

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::778fd2114e1ad0df14c68d7ce3de28d2
https://doi.org/10.1108/ijis-02-2018-0024

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Elektronická kniha

Product Planning Essentials

Autor: Kenneth B. Kahn

Externí odkaz: http://sk.sagepub.com/books/product-planning-essentials

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Life Cycle Management

Autor: Kenneth B. Kahn, Mayoor Mohan