Zobrazeno 1 - 10
of 337
pro vyhledávání: '"Keith Goffin"'
Publikováno v:
Journal of Innovation Management, Vol 9, Iss 4, Pp 1-28 (2022)
Mid-sized businesses (MSB) and mid-sized B2B businesses (MSB2B) in particular are often ignored in the research on innovation management. Yet, MSBs are very important for the growth of economies worldwide and it is of utmost importance for their futu
Externí odkaz:
https://doaj.org/article/56a201d2258b483db666fd54ecf19cc7
Autor:
Michele Angelo Cecchi, Stuart Grant, Matthias Seiler, Neil Turner, Richard Adams, Keith Goffin
Publikováno v:
Research-Technology Management. 65:41-52
Multinational, technology-intensive companies routinely use globally distributed R&D teams, but COVID-19 represented an additional challenge. Lockdowns and home-office working severely limit human interaction and can impact the communication, social
Publikováno v:
Research-Technology Management. 64:20-28
Overview: B2B companies are an important part of the global economy, and traditionally they have relied on technological capabilities to compete. Currently, the B2B sector is under increasing pressure, as many B2B companies no longer have a technolog
Autor:
DE WEERD‐NEDERHOF, PETRA1 (AUTHOR)
Publikováno v:
R&D Management. Jan2007, Vol. 37 Issue 1, p90-92. 3p.
•Video-based ethnographic narratives is an advanced ethnographic mode for user innovation and user foresights.•This mode adopts both an emic and an etic research perspective that complement each other.•User “logos”, “ethos”, “pathos
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::91da91c0ac1368ec3172685b29023dab
http://dspace.lib.cranfield.ac.uk/handle/1826/15375
http://dspace.lib.cranfield.ac.uk/handle/1826/15375
Autor:
Keith Goffin, Rick Mitchell
The new edition of this highly successful textbook draws on the authors'extensive industry experience and academic research to provide a concise and practical approach to developing and implementing strategies. Offering a highly readable text alongsi
Publikováno v:
Technological Forecasting and Social Change. 169:120817
Autor:
Smith, Nick
Publikováno v:
Engineering & Technology (17509637); Apr2011, Vol. 6 Issue 3, p100-101, 2p, 3 Color Photographs, 1 Black and White Photograph
Autor:
Keith Goffin, Tove Weigel
Publikováno v:
Research-Technology Management. 58:28-35
Accessing deep customer insights is crucial to creating radical new products, services, and business models. The Swedish company Molnlycke Health Care has focused on generating customer insights si...
Publikováno v:
Operations Management Research. 8:48-68
How service companies can develop an ability to innovate within their operations and use this to help formulate business strategy is still largely unknown. In this paper we report findings from exploratory, case study research conducted at five servi