Zobrazeno 1 - 10
of 111
pro vyhledávání: '"Keith E. Niedermeier"'
Publikováno v:
Journal of Research in Interactive Marketing, 2016, Vol. 10, Issue 1, pp. 33-49.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JRIM-08-2015-0054
Publikováno v:
Journal of Research in Interactive Marketing. 15:147-178
PurposeThe purpose of this paper is to provide a detail review of the social selling literature and to offer future research needs. Social selling has gained the attention of sales researchers. Rather than merely a new tool, social selling redefines
Publikováno v:
Journal of Research in Interactive Marketing. 10:33-49
Purpose – The purpose of this study is to explore the role of social media usage among business-to-business sales professionals in China. Specifically, the authors seek to define and explore the unique ways in which Chinese salespeople use social m
Autor:
Amani El-Alayli, Keith E. Niedermeier, Nicole M. Kuiper, Allen R. McConnell, Jill M. Leibold, Peggy P. Chin
Publikováno v:
Psychology and Marketing. 17:281-298
Allen R. McConnell, Keith E. Niedermeier, Jill M. Leibold,Amani G. El-Alayli, Peggy P. Chin, and Nicole M. KuiperMichigan State UniversityABSTRACTPrevious research has focused primarily on affect generated fromcounterfactual thinking after decisions
Publikováno v:
Journal of Public Policy & Marketing. 25:147-159
The authors structured an antialcohol intervention program for adolescents to help them develop negative attitudes toward alcohol advertising, to develop strategies for coping with the techniques used in alcohol advertisements, and to reduce their in
Autor:
Keith E. Niedermeier
Publikováno v:
Statistical Analysis of Longitudinal Categorical Data in the Social and Behavioral Sciences ISBN: 9781410603524
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5f3deca482dba73248a135bf60e47252
https://doi.org/10.4324/9781410603524-10
https://doi.org/10.4324/9781410603524-10
Autor:
Keith E. Niedermeier
Publikováno v:
Statistical Analysis of Longitudinal Categorical Data in the Social and Behavioral Sciences ISBN: 9781410603524
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7637a3d9b4a303a5d6dc6f802a8cc090
https://doi.org/10.4324/9781410603524-5
https://doi.org/10.4324/9781410603524-5
Autor:
Keith E. Niedermeier
Publikováno v:
Statistical Analysis of Longitudinal Categorical Data in the Social and Behavioral Sciences ISBN: 9781410603524
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b3289259ff20f82d00dae1e9ace6fcb1
https://doi.org/10.4324/9781410603524-7
https://doi.org/10.4324/9781410603524-7
Publikováno v:
Journal of Applied Social Psychology. 31:604-623
One of several general rules suggested by past work is that it is advantageous to exhibit remorse when one has committed a transgression. A pair of experiments searched for the boundary conditions of this rule. In Experiment 1, mock jurors rated a re