Zobrazeno 1 - 10
of 11
pro vyhledávání: '"Kathryn W Ernstberger"'
Publikováno v:
International Journal of Bank Marketing, 2016, Vol. 34, Issue 4, pp. 587-602.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJBM-04-2015-0056
Publikováno v:
The Journal of Continuing Higher Education. 71:77-97
The impact of COVID-19 on university students is multi-faceted and varies depending on the student profile. A study was conducted at a regional university in the Midwest. A quick-reaction or pulse ...
Autor:
Michael A. Harris, Pilsik Choi, Carolyn Findley Musgrove, K. Chris Cox, Kathryn W. Ernstberger
Publikováno v:
Journal of Education for Business. 94:139-147
The majority of master of business administration (MBA) students are presently enrolled in part-time programs, yet little is known about their preferences, perspectives, and program selection proce...
Autor:
Kathryn W. Ernstberger, K. Christopher Cox, Michael A. Harris, Pilsik Choi, Carolyn Findley Musgrove
Publikováno v:
International Journal of Technology and Educational Marketing. 7:15-25
As Business programs compete for prospective MBA students, they need to understand what messages capture the attention of these students, prompting them to seek additional information about the program. In light of new program options and the changin
Publikováno v:
International Journal of Bank Marketing. 34:587-602
Purpose – The prevailing mindset is that younger people value and more readily adopt technology. The purpose of this paper is to determine if this is true with respect to banking practices. Design/methodology/approach – A survey was conducted to
Publikováno v:
Decision Sciences Journal of Innovative Education. 13:289-303
To formulate a plan for affecting the future, business schools must first understand their origins as well as the multitude of current pressures and demands they face. The fundamental philosophy that drives business education, namely the maximization
Publikováno v:
International Journal of Business and Social Research, Vol 2, Iss 6, Pp 190-197 (2013)
At their inception, gift cards were sold by businesses to customers to give as gifts to others. More recently, gift cards are beingused strategically by businesses to manage and transform their relationships with customers. Of particular interest her
Publikováno v:
Mathematical and Computer Modelling. 44(1-2):30-42
The production of information services is modeled using Data Envelopment Analysis (DEA) to assess the impact of information technology (IT) on productivity within the manufacturing sector. The performance issues of interest include: (1) investigating
Publikováno v:
Mathematical and Computer Modelling. 42(13):1397-1410
A model for the product line selection and pricing problem (PLSP) is presented andthree solution procedures based on a genetic algorithm are developed to analyze the results based on consumer preference patterns. Since the PLSP model is nonlinear and
Publikováno v:
Decision Sciences. 29:707-728
Reconfiguration of the supply chain network from time to time is essential for businesses to retain their competitive edge. This paper presents a methodology for reconfiguration of an existing supply chain network. The methodology is characterized by