Zobrazeno 1 - 7
of 7
pro vyhledávání: '"Kathleen H. Gruben"'
Publikováno v:
Journal of Policy Research in Tourism, Leisure and Events. 11:16-34
International tourism legacies are a key justification for hosting the Olympics. Although strong theoretical arguments have been made to support the tourism legacy, empirically measuring the effect...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f7d7a3ab5e73383c9b052b7388493ff8
https://doi.org/10.1080/19407963.2017.1418750
https://doi.org/10.1080/19407963.2017.1418750
Publikováno v:
Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference ISBN: 9783319130835
Academics are constantly faced with the challenge of how to most effectively bridge the gap from academia to the “real world” for our students. These challenges present several questions. What paradigm best enables students to learn in college? W
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::643bf9e66365ab20f7b101b0cbcc0cec
https://doi.org/10.1007/978-3-319-13084-2_13
https://doi.org/10.1007/978-3-319-13084-2_13
Publikováno v:
Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference ISBN: 9783319130835
Independent sales representatives work in heterogeneous sales environments, have little direct managerial influence, great responsibilities, and are faced with the role of self-management to achieve both supplier and self-desired outcomes. An adaptat
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8883d632a0dd7756d81afb0d9523bbe2
https://doi.org/10.1007/978-3-319-13084-2_99
https://doi.org/10.1007/978-3-319-13084-2_99
Publikováno v:
Developments in Marketing Science: Proceedings of the Academy of Marketing Science ISBN: 9783319130774
Extensive research has been devoted to conceptualizing the organizational buying process. Four dominant models have been established (Johnston and Lewin 1996; Robinson et al. 1967; Sheth 1973; Webster and Wind 1972). Webster and Wind (1972) suggested
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2900cb05130527694703b9d20965143d
https://doi.org/10.1007/978-3-319-13078-1_44
https://doi.org/10.1007/978-3-319-13078-1_44
Publikováno v:
Journal of Transportation Management. 12:35-48
The growth of e-business is providing businesses and entrepreneurs the opportunity to develop niches targeting one of the largest groups of Internet users: university students. Unfortunately, one of these niches is online term paper mills, where stud
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d0dc53b75221880170716067fabd06f4
https://doi.org/10.22237/jotm/954547440
https://doi.org/10.22237/jotm/954547440
Autor:
Kathleen H. Gruben, Barbara J. Coe
Publikováno v:
Journal of Applied Business Research (JABR). 19
This study develops a scale that offers an actionable approach for suppliers’ use in selecting their reps. Rep selection is the critical first step suppliers take in developing profitable, long-term relationships with retailers. Retailers’ loyalt
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b4dddbd65d564c5c7167e6a9c8898ba4
https://doi.org/10.19030/jabr.v19i1.2145
https://doi.org/10.19030/jabr.v19i1.2145
Publikováno v:
Journal of Applied Business Research (JABR). 24
The determinants of attendance at professional sporting events come from a variety of team- specific, game-specific, and stadium-specific factors. Using data from the 2,431 major league baseball games played during the 2005 season, this study employs
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1de32ee8acd1135a6d0f0f97ed1180bb
https://doi.org/10.19030/jabr.v24i3.1337
https://doi.org/10.19030/jabr.v24i3.1337