Zobrazeno 1 - 6
of 6
pro vyhledávání: '"Kashyap, Rajiv K."'
Publikováno v:
Journal of Marketing, 2003 Apr 01. 67(2), 106-122.
Externí odkaz:
https://www.jstor.org/stable/30040526
Autor:
Iyer, Easwar S.1 iyer@mktg.umass.edu, Kashyap, Rajiv K.2
Publikováno v:
Journal of Consumer Behaviour. Sep/Oct2009, Vol. 8 Issue 5, p225-237. 13p.
Autor:
Iyer, Easwar S.1 iyer@mktg.umass.edu, Kashyap, Rajiv K.2
Publikováno v:
Journal of Consumer Behaviour. Jan/Feb2007, Vol. 6 Issue 1, p32-47. 16p.
Publikováno v:
International Journal of Business Insights & Transformation. Jan2012 Special Issu, Vol. 4, p22-29. 8p. 3 Charts.
Autor:
Diamond, William D.1, Kashyap, Rajiv K.2
Publikováno v:
Journal of Applied Social Psychology. 5/16/97, Vol. 27 Issue 10, p915-928. 14p. 1 Diagram.
Publikováno v:
Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World; 2017, p874-874, 1p