Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Kamila Ježovičová"'
Publikováno v:
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Vol 64, Iss 6, Pp 1919-1926 (2016)
The paper provides findings about how packaging of healthy foods is perceived by consumers. The primary data were collected by eye-tracking using the SMI RED 250. This investigation analyzed 12 healthy products and it was completed by 50 respondents.
Externí odkaz:
https://doaj.org/article/dfc94b586cd348fea2d681aa598cb62a
Publikováno v:
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Vol 64, Iss 6, Pp 1919-1926 (2016)
The paper provides findings about how packaging of healthy foods is perceived by consumers. The primary data were collected by eye-tracking using the SMI RED 250. This investigation analyzed 12 healthy products and it was completed by 50 respondents.
Autor:
Ježovičová, Kamila1 kamila.jezovicova@mendelu.cz, Turčínková, Jana1 jana.turcinkova@mendelu.cz, Drexler, Denis1 denis.drexler@mendelu.cz
Publikováno v:
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis. 2016, Vol. 64 Issue 6, p1919-1926. 8p.