Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Kalle Laine"'
Publikováno v:
Journal of Product & Brand Management. 13:192-199
The aim of this study is to find out the effect of pricing on the diffusion of cellular subscriptions in Finland. There is a lack of studies on the effect of (telecommunications) service pricing on its diffusion. In the present study, a modified logi