Zobrazeno 1 - 10
of 24
pro vyhledávání: '"Kajanan, Sangaralingam"'
Publikováno v:
2022 IEEE International Conference on Big Data (Big Data).
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::482e4f07be7bf455bb07f54089672bfa
https://doi.org/10.1109/bigdata55660.2022.10020731
https://doi.org/10.1109/bigdata55660.2022.10020731
Publikováno v:
2022 IEEE International Conference on Big Data (Big Data).
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2a0456ef5c1ee6e5e27a072ca044648d
https://doi.org/10.1109/bigdata55660.2022.10020999
https://doi.org/10.1109/bigdata55660.2022.10020999
Publikováno v:
BigDataSE
Look-alike modeling (LAM) is a well-adopted practice in the marketing industry to reach the right audience or target users of specific interests who fits the profile of a potential customer. In this paper, we propose a goal-driven LAM (GLAM) approach
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b0dab1305b6db25f7d619d44e52b1751
https://doi.org/10.1109/bigdatase50710.2020.00012
https://doi.org/10.1109/bigdatase50710.2020.00012
Publikováno v:
IEEE BigData
Identifying valuable customers as well as retaining them has become key component for any business to succeed in this competitive market. Businesses have also realized that relying solely on its own transactional data, might not be sufficient any lon
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3c4cfa1b7902410a9649736dce928381
https://doi.org/10.1109/bigdata47090.2019.9006106
https://doi.org/10.1109/bigdata47090.2019.9006106
Suspicious Location Detection Using Trajectory Analysis & Location Backfilling – A Scalable Approach
Publikováno v:
IEEE BigData
The increasing availability of GPS-embedded devices has introduced a new dimension in digital market especially location-based services. In practice, the location data is used to understand and predict consumer mobility behavior and trend for various
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7d9ee2f0c51152c0e49623be17f992fd
https://doi.org/10.1109/bigdata47090.2019.9005978
https://doi.org/10.1109/bigdata47090.2019.9005978
Publikováno v:
IEEE BigData
In the era of digital marketing, it is imperative for brands to reach target segment precisely to maximize their marketing ROI. In most cases, the target segments are created based on broad demographic and psychographic traits without any knowledge o
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c5d5192d3dd8cbe244b34c8f7f8e17b9
https://doi.org/10.1109/bigdata.2018.8622225
https://doi.org/10.1109/bigdata.2018.8622225
Publikováno v:
IEEE BigData
Democratization of information access brought about by digital distribution has resulted in two contradictory phenomena: the ability to personalize consumer experience, and greater anonymity of users. These intensify when information is consumed on m
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::abfa87f7e7ffd3bdef6d7ad2210b986b
https://doi.org/10.1109/bigdata.2018.8621942
https://doi.org/10.1109/bigdata.2018.8621942
Autor:
Kajanan, Sangaralingam (AUTHOR), Bao, Yang (AUTHOR), Datta, Anindya (AUTHOR), VanderMeer, Debra (AUTHOR), Dutta, Kaushik (AUTHOR)
Publikováno v:
Journal of the Association for Information Science & Technology. May2014, Vol. 65 Issue 5, p1058-1075. 18p.
Publikováno v:
IEEE BigData
Many telecommunication companies today have actively started to transform the way they do business, going beyond communication infrastructure providers are repositioning themselves as data-driven service providers to create new revenue streams. In th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1b01b861a63370a2c28a756d6f2c7d1a
https://doi.org/10.1109/bigdata.2016.7840771
https://doi.org/10.1109/bigdata.2016.7840771
Publikováno v:
IEEE BigData
Push Notification (PN) and Personalized Push Notifications (PPN) are key contemporary topics in mobile app industry today. Push notifications provide a viable content recommendation channel which complements in-app recommendation in mobile apps. Ther
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c253a6a11ed600d091147c6929376156
https://doi.org/10.1109/bigdata.2015.7364120
https://doi.org/10.1109/bigdata.2015.7364120