Zobrazeno 1 - 10
of 12
pro vyhledávání: '"Kafia Ayadi"'
Publikováno v:
Journal of Business Research. 144:513-522
Autor:
Kafia Ayadi, Lanlan Cao
Publikováno v:
International Journal of Retail & Distribution Management. 44:1030-1046
Purpose The purpose of this paper is to explore children’s responses to store atmosphere, and the role of parent-child interaction in these responses. Design/methodology/approach The authors used a qualitative study within two French stores and emp
Publikováno v:
Journal of Travel & Tourism Marketing. 34:531-543
This study aimed to extend Mehrabian and Russell’s stimulus–organism–response (S-O-R) framework to consumer events. Physical environment and staff interaction were evaluated as stimuli which impact event attendees’ self-concept and memory (or
Publikováno v:
Global marketing conference proceeding.
Autor:
Kafia Ayadi, Brian M. Young
Publikováno v:
Young Consumers. 7:35-40
PurposeA lot of factors lead to the development of overweight and obesity in children. This article highlights that in this context, preventing childhood obesity must be at the core of the various agencies’ priorities such as food industry, stores,
Autor:
Kafia Ayadi, Pascale Ezan
Publikováno v:
Management & Avenir
Management & Avenir, INSEEC/Management Prospective Ed. 2011, pp 57-75. ⟨10.3917/mav.048.0057⟩
Management & Avenir, INSEEC/Management Prospective Ed. 2011, pp 57-75. ⟨10.3917/mav.048.0057⟩
Depuis février 2007, la France a pris des mesures obligeant les industriels agroalimentaires à insérer des bandeaux sanitaires dans les messages publicitaires afin de prévenir l'obésité des enfants. L'objectif de cet article est d'étudier l'im
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::8aad8094c4d666d47ed5294787d3aae4
https://hal.archives-ouvertes.fr/hal-00826275
https://hal.archives-ouvertes.fr/hal-00826275
Publikováno v:
Management & Avenir
Management & Avenir, INSEEC/Management Prospective Ed. 2010, pp. 140-158
Management & Avenir, INSEEC/Management Prospective Ed. 2010, pp. 140-158
International audience; Within the context of the alarming raise of children obesity, different measures have been taken in France by Government. Among these measures, the National Nutrition and Health Program recommend to have a healthy food intake
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5e12c195958e5467984e98e073911505
https://hal.archives-ouvertes.fr/hal-00566968
https://hal.archives-ouvertes.fr/hal-00566968
Autor:
Kafia Ayadi, Joël Bree
Publikováno v:
Young Consumers
Young Consumers, Emerald, 2010, 11 (1), pp. 67-76. ⟨10.1108/17473611011026028⟩
Young Consumers, Emerald, 2010, 11 (1), pp. 67-76. ⟨10.1108/17473611011026028⟩
PurposeThis paper aims to describe an ethnographic research study conducted within French families in order to examine the transfer of food learning between parents and children.Design/methodology/approachAn ethnographic study in the respondents' hom
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::e98e62935221a0c1b1052bc12581ceae
https://hal.archives-ouvertes.fr/hal-00565490
https://hal.archives-ouvertes.fr/hal-00565490