Zobrazeno 1 - 10
of 12
pro vyhledávání: '"Justinas Kisieliauskas"'
Publikováno v:
Creativity Studies, Vol 17, Iss 1 (2024)
Companies allocate significant resources in loyalty programs with the primary goal of enhancing customer loyalty. However, the effectiveness of these programs is now a subject of academic debate. Scholars highlight concerns such as the creation of sp
Externí odkaz:
https://doaj.org/article/a687b297bce34695be7e98b7db07ef0b
Publikováno v:
Baltic Journal of Economic Studies, Vol 9, Iss 4, Pp 1-10 (2023)
The study examines the potential of colour psychology in Lithuanian advertising, acknowledging that the application of colour psychology may vary among countries. The theoretical overview outlines the concept of colour psychology and evaluates its us
Externí odkaz:
https://doaj.org/article/d966dedfdffb42c49ca6bce69e8cb5c3
Publikováno v:
Socialiniai Tyrimai, Vol 44, Iss 1 (2021)
This paper presents an analysis of the impact that cultural activities have on community building. Recently, more and more people begin to understand the importance of community: they bring about local communities, and they begin to get involved in i
Externí odkaz:
https://doaj.org/article/9de0b97cd053412787ee80fb2e506898
Publikováno v:
Management of Organizations: Systematic Research. 88:101-120
The aim of this article is to analyse the phenomenon of cult and religion and to make research allowing to create a guide of cult and religion elements integration into marketing activities. Based on the theoretical and empirical analysis, a guide pr
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9fbed5088957e8246f9a0c01168f6331
https://doi.org/10.2478/mosr-2022-0015
https://doi.org/10.2478/mosr-2022-0015
Publikováno v:
Vadybos mokslas ir studijos-kaimo verslų ir jų infrastruktūros plėtrai [Management theory and studies for rural business and infrastructure development]. 2022, T. 44, Nr. 2, p. 125-133.
In today's world, there is more and more discussions of high production and sales volumes and the abundant global consumption it generates. At the international level, environmental consciousness is beginning to escalate both among businesses and amo
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d02879bbb58b8c86067ee559014bbec8
https://www.lituanistika.lt/content/100586
https://www.lituanistika.lt/content/100586
Publikováno v:
Organizacijų Vadyba: Sisteminiai Tyrimai, Vol 80, Iss 1, Pp 7-18 (2018)
The aim of this paper is to create and present a model which suggests what and how Instagram tools should be used by a new travel influencer trademark in order to create intangible values to become a brand. The paper presents the results of research
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::802d4abd8a3b8b6a8000308adadcad82
https://doaj.org/article/1041d7774b894784a1904d31d23eacd2
https://doaj.org/article/1041d7774b894784a1904d31d23eacd2
Publikováno v:
Applied Economics: Systematic Research. 11:13-26
In this paper, researchers analyze the influence of functional government spending on satisfaction with lifein EU countries. The main problem arises from the theoretical conflict between the traditional view of welfare economists, which states that t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1aafd4de12e4700ecd76b101020a3301
https://doi.org/10.7220/aesr.2335.8742.2017.11.1.1
https://doi.org/10.7220/aesr.2335.8742.2017.11.1.1
Publikováno v:
Management of Organizations: Systematic Research. 75:83-96
Internet marketing is interchanging the traditional one, thus marketers need to evaluate new marketing tools and their influence on the results of a company. Using econometric analysis the authors analysed the case of a retail company and based on th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6cd762092ae56332f7189f3540b57817
https://doi.org/10.7220/mosr.2335.8750.2016.75.6
https://doi.org/10.7220/mosr.2335.8750.2016.75.6
Publikováno v:
Applied Economics: Systematic Research. 9:31-48
The existence of government stands on preposition that there would be worse situation in society than without it. Traditional view of welfare economists suggest that governing body acts as a social planner maximising social welfare, however, this the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e6abbcc9926fd76bfd03c72d33168aa5
https://doi.org/10.7220/aesr.2335.8742.2015.9.2.2
https://doi.org/10.7220/aesr.2335.8742.2015.9.2.2
Publikováno v:
Applied Economics: Systematic Research. :13-26
The phenomena of materialism in science, led to the direct link of income to well-being. Despite dualism of well-being (subjective and objective), it was interpreted as mostly influenced by income, what led to uncontrolled worldwide economic growth e
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0dc8cd06784ee222e8aaa35d0f79ecf3
https://doi.org/10.7220/aesr.1822.7996.2013.7.2.1
https://doi.org/10.7220/aesr.1822.7996.2013.7.2.1