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pro vyhledávání: '"Justin Nnabuko"'
Autor:
Chukwunonso Oraedu, Justin Nnabuko
Publikováno v:
Management and Economics Research Journal, Vol 5, Iss 2019, Pp 1-12 (2019)
Marketing has evolved and emerged as a distinctive field of professional endeavor. Although there has been a considerable growth in its thoughts and theories, it still suffers from a lack of theoretical maturity. Scholars argue that as a young discip