Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Juniawati Juniwati"'
Autor:
Ramadania Ramadania, Ratnawati Ratnawati, Juniawati Juniwati, Nur Afifah, Heriyadi Heriyadi, Dio Caisar Darma
Publikováno v:
Virtual Economics, Vol 5, Iss 1, Pp 43-64 (2022)
This paper is devoted to building a miniature of an impulse buying behaviour in department stores, which is influenced by hedonic shopping value, store environment, and price discount factors, which involve the role of positive emotions as a mediator
Externí odkaz:
https://doaj.org/article/9ac2874d1ea945bf9f09948c207482f0
Autor:
Dio Caisar Darma, Heriyadi Heriyadi, Nur Afifah, Juniawati Juniwati, Ratnawati Ratnawati, Ramadania Ramadania
Publikováno v:
Virtual Economics. 5:43-64
This paper is devoted to building a miniature of an impulse buying behaviour in department stores, which is influenced by hedonic shopping value, store environment, and price discount factors, which involve the role of positive emotions as a mediator
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::883411133b62dbacde594e663e82f007
https://doi.org/10.34021/ve.2022.05.01(3)
https://doi.org/10.34021/ve.2022.05.01(3)