Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Juliyan V. Kostadinov"'
Autor:
Minko M. Milev, Emilia P. Georgieva, Neli M. Ermenlieva, Juliyan V. Kostadinov, Silviya N. Angelova, Plamen S. Rusev
Publikováno v:
Journal of IMAB, Vol 23, Iss 2, Pp 1591-1594 (2017)
Introduction: Integrated marketing communications (IMC) are all kinds of communications between organisations and customers, partners, other organisations and society. Aim: To develop and present an integrated software model, which can improve the ef
Externí odkaz:
https://doaj.org/article/396f5c4f7548438ca209a48a9c77dd77
Autor:
Plamen S. Rusev, Minko Milev, Emilia Georgieva, Juliyan V. Kostadinov, Neli Ermenlieva, Silviya N. Angelova
Publikováno v:
Journal of IMAB, Vol 23, Iss 2, Pp 1591-1594 (2017)
Introduction: Integrated marketing communications (IMC) are all kinds of communications between organisations and customers, partners, other organisations and society. Aim: To develop and present an integrated software model, which can improve the ef