Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Julie Mariez"'
Publikováno v:
Frontiers in Psychiatry, Vol 11 (2020)
Our objective was to identify meaningful subgroups of buyers based on psychological risk factors for compulsive buying. A community sample of 242 adult women fulfilled an online survey exploring buying habits and motives, impulsivity, self-esteem, an
Externí odkaz:
https://doaj.org/article/f6a4d0f1d5c141188b017324ba69b1f8
Publikováno v:
European Addiction Research
European Addiction Research, Karger, 2020, pp.1-10. ⟨10.1159/000511769⟩
European Addiction Research, Karger, 2020, pp.1-10. ⟨10.1159/000511769⟩
Introduction: The influence of marketing on addictive behaviours has been studied among tobacco and alcohol users. Although the fashion industry is highly influenced by marketing, research has poorly studied vulnerability to fashion marketing as a fa