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pro vyhledávání: '"Juho Häkkinen"'
Publikováno v:
Journal of Retailing and Consumer Services. 44:45-53
This study examines how five moderating variables (the length of the customer relationship, following a company in print media and on social media, remembering online advertisements, and the customer’s age) affect the relationships between perceive
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::742e90e9dc2bd524d9fc510471ab2066
https://doi.org/10.1016/j.jretconser.2018.05.009
https://doi.org/10.1016/j.jretconser.2018.05.009
