Zobrazeno 1 - 10
of 54
pro vyhledávání: '"José Ramón Saura"'
Autor:
José Ramón Saura, Patricia Pinto
Publikováno v:
Journal of Tourism, Sustainability and Well-being, Vol 10, Iss 3, Pp 148-171 (2022)
With the advancement of technology and advent of the new digital era, the society is getting increasingly exposed to novel technologies, digital platforms, or smart devices. This reality opens a wide range of questions about the benefits and challeng
Externí odkaz:
https://doaj.org/article/d4690b1c700042afb0904207d3029da8
Publikováno v:
European Research on Management and Business Economics, Vol 29, Iss 1, Pp 100205- (2023)
Today, people live in the age of new diseases, such as stress and anxiety, and these diseases can affect users’ decision making regarding different products and services. Another important variable that can affect decision making is the use of mobi
Externí odkaz:
https://doaj.org/article/2d8ddcbcf0564f468d72392e9acb14f2
Publikováno v:
Journal of Theoretical and Applied Electronic Commerce Research, Vol 16, Iss 6, Pp 1929-1944 (2021)
The startup business ecosystem in India has experienced exponential growth. The amount of investment in Indian startups in the last decade demonstrates the strong interest of the technology industry to these business models based on innovation. In th
Externí odkaz:
https://doaj.org/article/85362bbc57ae40f99250429d00a79baf
Publikováno v:
Creativity Studies, Vol 13, Iss 2 (2020)
This article examines the main factors that affect creativity in startups and how these factors influence entrepreneurial initiative strategies. Fifty individuals from the Extremadura region, Spain, participated in an online questionnaire in 2018 and
Externí odkaz:
https://doaj.org/article/172af2c1e13047358af80d7290d3877c
Publikováno v:
Mathematics, Vol 9, Iss 24, p 3150 (2021)
Over recent decades, much has been written about sustainable development and its main dimensions (environmental, social, and economic). However, to date, there is a lack of academic literature on the relationship between these dimensions of sustainab
Externí odkaz:
https://doaj.org/article/35f137c5c2714583b2ab80c8e7b1b8a0
Publikováno v:
Informatics, Vol 7, Iss 4, p 47 (2020)
In the present study, we analyzed User Generated Content (UGC) to measure the importance of Search Engine Optimization (SEO) for startups. For this purpose, we used several clustering algorithms to identify user communities on Twitter. The dataset co
Externí odkaz:
https://doaj.org/article/f349ff79a5424d25ae3abc945ab35213
Publikováno v:
Social Sciences, Vol 9, Iss 10, p 168 (2020)
The global economy has brought economic and social changes that have led organizations to extend their vision beyond consumer and business markets. Particularly, in the marketing of public sector (MPS), the extant theoretical foundations require more
Externí odkaz:
https://doaj.org/article/2bfda6ee91ef4ea98ed7427d12f517fe
Publikováno v:
Future Internet, Vol 9, Iss 4, p 76 (2017)
In the practice of Digital Marketing (DM), Web Analytics (WA) and Key Performance Indicators (KPIs) can and should play an important role in marketing strategy formulation. It is the aim of this article to survey the various DM metrics to determine a
Externí odkaz:
https://doaj.org/article/638cd52f93c14f54a9828d6161eb3140
Publikováno v:
International Journal of Human–Computer Interaction. :1-18
Publikováno v:
International Journal of Entrepreneurial Behavior & Research. 29:144-165
Purpose Technological advances in the last decade have caused both business and economic sectors to seek for new ways to adapt their business models to a connected data-centric era. Family businesses have also been forced to leave behind traditional