Zobrazeno 1 - 4
of 4
pro vyhledávání: '"Jorge O. Silva"'
Publikováno v:
ce/papers. 5:787-794
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d206e9e550edf898a17690b8a73223d5
https://doi.org/10.1002/cepa.1820
https://doi.org/10.1002/cepa.1820
Publikováno v:
Emerald Emerging Markets Case Studies. 9:1-32
Supplementary materials Nota técnica: “Una mirada cercana a la gestión de cuentas clave en las empresas actuales”, preparada por los profesores Javier Silva, Fernando Zerboni, Martín Zemborain y la asistente de investigación Maricruz Prado, I
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::744adb6758d184b7ade82f980531bfab
https://doi.org/10.1108/eemcs-11-2019-0307
https://doi.org/10.1108/eemcs-11-2019-0307
Publikováno v:
Emerald Emerging Markets Case Studies. 2:1-25
Subject area The case focuses on brief elaboration, importance, objectives and components. While there are many ways to elaborate a brief, the overriding goal is to outline the most relevant guidelines for campaign design, and the decisions required
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8460ffef7b0f334633f39ec81b1ba0b5
https://doi.org/10.1108/20450621211291798
https://doi.org/10.1108/20450621211291798
Publikováno v:
Emerald Emerging Markets Case Studies. 2:1-13
Subject area This case illustrates the differences between customers and the occasions when conditions change and buyer-seller relationships fail. The key issue is to find ways to anticipate this problem with other clients. Study level/applicability
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::78ab6a4daa6de231ac798dc7310d7e40
https://doi.org/10.1108/20450621211275147
https://doi.org/10.1108/20450621211275147