Zobrazeno 1 - 7
of 7
pro vyhledávání: '"Jonathan Ross Gilbert"'
Publikováno v:
Marketing Education Review. 33:163-169
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ccd24f887cbc12cf24bfd40e8d1ee27e
https://doi.org/10.1080/10528008.2022.2159440
https://doi.org/10.1080/10528008.2022.2159440
Publikováno v:
Journal of Business Research. 150:326-338
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1cf12adb22533dfac96800dd39b6bfd4
https://doi.org/10.1016/j.jbusres.2022.06.003
https://doi.org/10.1016/j.jbusres.2022.06.003
Publikováno v:
Journal of Advertising. 51:276-293
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::43b5b6e942c981e2163e3ab3038793bd
https://doi.org/10.1080/00913367.2022.2043796
https://doi.org/10.1080/00913367.2022.2043796
Publikováno v:
Industrial Marketing Management. 98:222-240
The importance of communication skills of the salesperson (SP) on buyer satisfaction is fait accompli. However, how various facets of listening, along with the core components of SP's communication (i.e., content and diligence) contribute to the valu
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::42bdb394f8071f98969de852a77d4230
https://doi.org/10.1016/j.indmarman.2021.08.010
https://doi.org/10.1016/j.indmarman.2021.08.010
Publikováno v:
International Journal of Advertising. 40:491-528
Advertising is oft described as the art of capitalism. This indispensable form of communication, in all its Technicolor glory, has the power to shape culture, conscience and commerce. Therein lies ...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::aa781bc35f77f3e140c414a712f6ac79
https://doi.org/10.1080/02650487.2020.1863048
https://doi.org/10.1080/02650487.2020.1863048
Publikováno v:
Journal of Services Marketing. 34:651-663
Purpose Customers can be territorial, which results in reactive behaviors that can hurt firm profitability. This study aims to expand the typology of customer territorial responses previously identified in the environmental psychology and marketing l
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ff225764eecd58c08d6ff1b9f10e88a6
https://doi.org/10.1108/jsm-03-2019-0102
https://doi.org/10.1108/jsm-03-2019-0102
Autor:
Christy Ashley, Jonathan Ross Gilbert
Publikováno v:
Journal of Public Policy & Marketing. 39:119-134
Food insecurity and poor nutrition negatively affect consumer health and well-being. Trait hope is conceptualized as a powerful thought process that can facilitate change. However, it is unclear how trait hope, the sense that one can successfully pla
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::fa8cb408d8e0bf206140e0d5e01d6a27
https://doi.org/10.1177/0743915619889341
https://doi.org/10.1177/0743915619889341