Zobrazeno 1 - 10
of 33
pro vyhledávání: '"Joaquín Aldás-Manzano"'
Publikováno v:
Children, Vol 7, Iss 11, p 217 (2020)
Nepal is among the world’s poorest countries, and it is the third-poorest country in the South Asian region. Asia has the largest number of orphans in the world; in Nepal there are around 13,281 orphan children. The objective of this study is to ev
Externí odkaz:
https://doaj.org/article/074023b12060413a827f2db7d313e7ec
Publikováno v:
Business Ethics, the Environment & Responsibility. 31:363-385
Publikováno v:
AD Research, Vol 7, Iss 7, Pp 20-34 (2013)
La publicidad a través de videojuegos está adquiriendo un creciente protagonismo como herramienta de las comunicaciones de marketing de las organizaciones. Ya sea mediante el uso del emplazamiento de producto en videojuegos, del in-game advertising
Externí odkaz:
https://doaj.org/article/270d2dd6b68e42c08c29cb99a2859106
Autor:
María Francisca Blasco López, Nuria Recuero Virto, Jesús García-Madariaga, Joaquín Aldás Manzano
Publikováno v:
International Journal of Culture, Tourism and Hospitality Research. 13:16-36
Purpose Studies that examine users’ perceptions of museum’s website quality are scarce. The purpouse of this paper is to propose a multi-group comparison between two superstar museums to outline the variables that define website quality regarding
Publikováno v:
Spanish Journal of Marketing - ESIC. 23:95-117
Purpose The purpose of this paper is to examine the role that Facebook Fan Pages (FFPs) play in the generation of visit intention. The study has three objectives: first, to examine the effects of museum-generated content (MGC) on perceived informatio
Autor:
M. Francisca Blasco López, Joaquín Aldás Manzano, Jesús García-Madariaga, Nuria Recuero Virto
Publikováno v:
Journal of Heritage Tourism. 15:60-75
Revisit intention has become a focus of attention for archaeological sites management. Identifying visitors’ loyalty drivers to any tourism attraction is crucial but it is even more necessary for t...
Publikováno v:
Balisages.
Objectif – L'objectif de ce travail est d'examiner le rôle joué par les fan pages de Facebook (FPF) dans la génération d’intentions de visite aux musées. L'étude a des objectifs multiples : d’abord, examiner les effets du contenu génér
Autor:
Jesús García-Madariaga, María Francisca Blasco López, Nuria Recuero Virto, Joaquín Aldás Manzano
Publikováno v:
Applying Partial Least Squares in Tourism and Hospitality Research ISBN: 9781787567009
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8f5d8a5586940bccb2980d5268c6c0cc
https://doi.org/10.1108/978-1-78756-699-620181008
https://doi.org/10.1108/978-1-78756-699-620181008
Autor:
María Francisca Blasco López, Joaquín Aldás Manzano, Nuria Recuero Virto, Jesús García de Madariaga Miranda
Publikováno v:
E-Prints Complutense. Archivo Institucional de la UCM
instname
E-Prints Complutense: Archivo Institucional de la UCM
Universidad Complutense de Madrid
instname
E-Prints Complutense: Archivo Institucional de la UCM
Universidad Complutense de Madrid
This research aims to gain knowledge to understand residents' attitudes towards tourism sustainability in a destination where the main attraction is an archaeological site by analysing the effects of residents' support and perceived benefits for tour
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::18ae96bf6bd013efb30b59e8f0acf762
https://eprints.ucm.es/id/eprint/60580/
https://eprints.ucm.es/id/eprint/60580/
Autor:
Nuria Recuero Virto, Jesús García-Madariaga, María Francisca Blasco López, Joaquín Aldás Manzano
Publikováno v:
E-Prints Complutense. Archivo Institucional de la UCM
instname
E-Prints Complutense: Archivo Institucional de la UCM
Universidad Complutense de Madrid
instname
E-Prints Complutense: Archivo Institucional de la UCM
Universidad Complutense de Madrid
Purpose The purpose of this paper is to determine a model for developing sustainable tourism in archaeological sites. A qualitative and quantitative approach has been assumed in order to test a model of market orientation, where 11 experts were inter
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::eed96a4aabdc75c814b0dfb1d9bb5c03
https://eprints.ucm.es/id/eprint/60552/
https://eprints.ucm.es/id/eprint/60552/