Zobrazeno 1 - 10
of 114
pro vyhledávání: '"Joan Ball"'
Autor:
Iris Mohr, Aziz Wakibi, Nicholas Grigoriou, Ali B. Mahmoud, Daniel Rubin, Joan Ball, Leonora Fuxman, Dieu Hack-Polay
Publikováno v:
Journal of Marketing Communications. 28:864-888
This study represents a novel attempt to investigate the cascading effects of COVID-19 perceptions onto behavioural patterns towards fashion brands on Instagram and across two generations tech-nati...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::62952fe6bc644657ada94ff7ca3f49eb
https://doi.org/10.1080/13527266.2021.1971282
https://doi.org/10.1080/13527266.2021.1971282
Autor:
Leslie Ries, Adolfo Cordero-Rivera, Paulo De Marco, Vincent J. Kalkman, Göran Sahlén, Jason T. Bried, Albert G. Orr, Filip Harabiš, Robert A. Cannings, Colin D. Jones, Mary Ann C. Perron, Gabriella J. Kietzka, Aleš Dolný, Frank Suhling, Celeste Searles Mazzacano, Michael A. Patten, Alex Córdoba-Aguilar, Joan Ball-Damerow, Adam M. Siepielski, Roy H. A. van Grunsven, Michael J. Samways, David Halstead, Brenda J. Smith, John P. Simaika, Martin Jeanmougin, Klaas-Douwe B. Dijkstra, Les G. Underhill, Erin White, Maya Rocha-Ortega, Christopher Hassall, Leandro Juen, John C. Abbott
Publikováno v:
BioScience. 70:914-923
Insects are reportedly experiencing widespread declines, but we generally have sparse data on their abundance. Correcting this shortfall will take more effort than professional entomologists alone can manage. Volunteer nature enthusiasts can greatly
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e973c04786f2646ece86027adc7440a4
https://doi.org/10.1093/biosci/biaa092
https://doi.org/10.1093/biosci/biaa092
Publikováno v:
Journal of Service Management. 32:1-26
PurposeResponding to an increasing call for a more comprehensive conceptualization of customer delight, the purpose of this paper is to expand the theory of customer delight and to examine the implications of such an expanded view for service theory
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::cd6b81dd0b43aff6ea0fe6c1e92399af
https://doi.org/10.1108/josm-03-2019-0094
https://doi.org/10.1108/josm-03-2019-0094
Both employers and higher education institutes acknowledge creativity as a critical skill that all marketing graduates need to be equipped with when entering the job market. Creativity needs to exist within the marketing curriculum and be regarded as
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d9ebdfbdee2b74b87d08681b23602390
https://doi.org/10.4018/978-1-7998-9542-8.ch011
https://doi.org/10.4018/978-1-7998-9542-8.ch011
Autor:
Rebecca Taylor, Joan Ball
Publikováno v:
Postdigital Science and Education ISBN: 9783031094040
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a3fb03c8230fc2012c345bf237c041f0
https://doi.org/10.1007/978-3-031-09405-7_14
https://doi.org/10.1007/978-3-031-09405-7_14
Autor:
Andrew Hill, Robert Guralnick, Arfon Smith, Andrew Sallans, Rosemary Gillespie, Michael Denslow, Joyce Gross, Zack Murrell, Tim Conyers, Peter Oboyski, Joan Ball, Andrea Thomer, Robert Prys-Jones, Javier de la Torre, Patrick Kociolek, Lucy Fortson
Publikováno v:
ZooKeys, Vol 209, Iss 0, Pp 219-233 (2012)
Legacy data from natural history collections contain invaluable and irreplaceable information about biodiversity in the recent past, providing a baseline for detecting change and forecasting the future of biodiversity on a human-dominated planet. How
Externí odkaz:
https://doaj.org/article/ed5a941a1c8c450d8d854e30df0daa14
Autor:
Sabine Benoit, Helen Bruce, Julija Dzenkovska, Yi-Chun Ou, Timothy L. Keiningham, Linda Nasr, Mohamed Zaki, Alexander Buoye, Joan Ball
Publikováno v:
Keiningham, T L, Ball, J, Benoit, S, Bruce, H, Buoye, A, Dzenkovska, J, Nasr, L, Ou, Y-C & Zaki, M 2017, ' The Interplay of Customer Experience and Commitment ', Journal of Services Marketing . https://doi.org/10.1108/JSM-09-2016-0337
Purpose This research aims to better understand customer experience, as it relates to customer commitment and provides a framework for future research into the intersection of these emerging streams of research. Design/methodology/approach This resea
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::0aa39885899e592f57d5d883588fe2c7
https://doi.org/10.1108/jsm-09-2016-0337
https://doi.org/10.1108/jsm-09-2016-0337
Publikováno v:
International Journal of Bank Marketing. 35:205-219
Purpose The purpose of this paper is to identify the key drivers of share of wallet for credit cards issued by either a credit union (CU) or bank using a Wallet Allocation Rule (WAR) framework. Design/methodology/approach A survey approach engaging 1
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7a148609fda6a733c85f8ccdd8c5adfe
https://doi.org/10.1108/ijbm-02-2016-0019
https://doi.org/10.1108/ijbm-02-2016-0019
Autor:
Joan Ball, Donald C. Barnes
Publikováno v:
Journal of Service Theory and Practice. 27:250-269
Purpose The purpose of this paper is to combine the evolving fields of customer delight and positive psychology to investigate a broader conceptualization of customer delight. Furthermore, to investigate antecedent variables that impact this broader
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f8b8214a5308aadcb90b58899fcc80ff
https://doi.org/10.1108/jstp-01-2016-0013
https://doi.org/10.1108/jstp-01-2016-0013
Publikováno v:
Journal of Creating Value. 2:92-108
Purpose – This research applies the Wallet Allocation Rule (WAR) to provide marketing scholars and practitioners with a deeper understanding of the key drivers of loan selection and to estimate the relative value borrowers place on various attribut
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e6e6bb8aaec587dc71e5bc34e7d6ee41
https://doi.org/10.1177/2394964316630403
https://doi.org/10.1177/2394964316630403