Zobrazeno 1 - 5
of 5
pro vyhledávání: '"Jirawan Plungpongpan"'
Publikováno v:
International Journal of Educational Management, 2016, Vol. 30, Issue 4, pp. 571-591.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJEM-10-2014-0136
Publikováno v:
2021 The 9th International Conference on Information Technology: IoT and Smart City.
Publikováno v:
International Journal of Educational Management. 30
Purpose This research examines the effects of University Social Responsibility (USR) on the brand image of private universities in Thailand. Brand image is important for entry into the consideration set as prospective students evaluate options for un
Publikováno v:
SSRN Electronic Journal.
This research examines the role of University Social Responsibility (USR) in gaining inclusion in the brand consideration set for private universities in Thailand. USR may impact directly, or through brand image. Marketing communications is also impo
Publikováno v:
SSRN Electronic Journal.
Purpose: This research examines the effects of University Social Responsibility (USR) on the brand image of private universities in Thailand. Brand image is important for entry into the consideration set as prospective students evaluate options for u