Zobrazeno 1 - 10
of 20
pro vyhledávání: '"Jina H. Yoo"'
Publikováno v:
International Journal of Consumer Studies. 46:984-993
Autor:
Yan Tian, Jina H. Yoo
Publikováno v:
Health Communication. 35:46-55
This study investigates the relationship between medical drama viewing and medical trust, applying the cultivation theory and using a moderated mediation approach. A multigroup Structural Equation Modeling analysis of survey data on 983 U.S. adults i
Autor:
Jina H. Yoo, Yan Tian
Publikováno v:
Communication Research Reports. 33:303-309
This study investigated implications of viewing The Biggest Loser, NBC’s popular reality television show. Using online survey data collected from 613 participants, results suggest that exposure to ...
Autor:
Jina H. Yoo, Yan Tian
Publikováno v:
Health Communication. 30:1-7
This study investigates audience responses to health-related reality TV shows in the setting of The Biggest Loser. It conceptualizes a model for audience members' parasocial interaction and identification with cast members and explores antecedents an
Autor:
Jina H. Yoo
Publikováno v:
Health Communication. 28:294-303
Previous research has largely ignored the question of whether watching reality weight-loss TV shows influences viewers to form a negative obesity stereotype. This study examines antecedents and outcomes of watching The Biggest Loser with the Orientat
Publikováno v:
Howard Journal of Communications. 21:1-19
Despite the growing interest in Alzheimer's disease, issues of ethnicity and culture associated with dementia are still under-studied. In this study, particular attention was given to Korean caregivers who seem to suffer the most in terms of family b
Autor:
Jina H. Yoo
Publikováno v:
Communication Reports. 22:29-40
The purpose of this study was to investigate a theoretical explanation of the mechanism of sharing negative attitudes and how it can have an impact on forming attitudes toward the targets and impressions about partners who engage in sharing attitudes
Autor:
Sachiyo Morinaga Shearman, Jina H. Yoo
Publikováno v:
Communication Research Reports. 24:271-282
“Even a penny will help!” is a donation solicitor's effort in legitimating paltry donations in hopes of gaining higher compliance. This study reexamined the effect of Legitimization of Paltry Donation (LPD) in combination with Social Proof (SP) s
Publikováno v:
Women's Studies in Communication. 30:64-77
It is important to determine if student ratings of instructors reflect systematic bias due to sex of instructor. We posed research questions as to whether male and female students would rate male or female instructors more highly on five dimensions o