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Publikováno v:
Entrepreneurship Theory and Practice. 33:789-803
Blue Moon began as a natural foods market and deli in Exeter, New Hampshire, added a small restaurant, and had just opened an upstairs space for classes by local instructors. Founder Kathy Gallant had a vision that had evolved over time and a strong
Autor:
Roger B. Grinde, Jill A. Kammermeyer
Publikováno v:
INFORMS Transactions on Education. 4:23-36
This paper presents a theme-based approach for individual and group assignments in an undergraduate Management Science course. We have been using this approach since Fall 2001, with three different themes. In Fall 2001 we used a “generic” enterta
Publikováno v:
Entrepreneurship Theory and Practice. 33:805-807