Zobrazeno 1 - 5
of 5
pro vyhledávání: '"Jihyun Kim-Vick"'
Autor:
Lyu, Jewon1 Jewon.lyu@uga.edu, Jihyun Kim-Vick2 Jkim55@kent.edu
Publikováno v:
Journal of Electronic Commerce Research. Aug2022, Vol. 23 Issue 3, p190-206. 17p.
Autor:
Jihyun Kim-Vick, Ui-Jeen Yu
Publikováno v:
International Journal of Fashion Design, Technology and Education. 16:57-69
Publikováno v:
International Journal of Fashion Design, Technology and Education. 15:24-34
As Gen Z consumers become an important target segment for the luxury fashion industry, it is crucial to deepen the understanding of their luxury consumption motivations. Based on the functional the...
Autor:
Jihyun Kim-Vick, Kim Hahn
Publikováno v:
The Research Journal of the Costume Culture. 27:666-680
Prevalent usage of mobile devices among consumers has been well recognized and this is especially imperative among young adult consumers. The mobile phone became the gateway of their communication, media consumption, retail transaction, education, an
Publikováno v:
Journal of Retailing and Consumer Services. 59:102365
Consumers of eco-friendly clothing often face trade-offs between eco-friendliness and other product attributes. Across two experiments, we investigate the moderating role of fashion leadership and regulatory focus in such trade-off situations. Our re