Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Jesús Romero Leguina"'
Publikováno v:
Applied Sciences, Vol 11, Iss 15, p 6688 (2021)
The goal of digital marketing is to connect advertisers with users that are interested in their products. This means serving ads to users, and it could lead to a user receiving hundreds of impressions of the same ad. Consequently, advertisers can def
Externí odkaz:
https://doaj.org/article/353f375de8dc4dca901d1a492e7d7efd
Publikováno v:
e-Archivo: Repositorio Institucional de la Universidad Carlos III de Madrid
Universidad Carlos III de Madrid (UC3M)
Electronics, Vol 9, Iss 1822, p 1822 (2020)
Electronics
Volume 9
Issue 11
e-Archivo. Repositorio Institucional de la Universidad Carlos III de Madrid
instname
Universidad Carlos III de Madrid (UC3M)
Electronics, Vol 9, Iss 1822, p 1822 (2020)
Electronics
Volume 9
Issue 11
e-Archivo. Repositorio Institucional de la Universidad Carlos III de Madrid
instname
Digital marketing is a profitable business generating annual revenue over USD 200B and an inter-annual growth over 20%. The definition of efficient marketing investment strategies across different types of channels and campaigns is a key task in digi
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::b25a27dd501a7a706c83709c72ac4f9a
http://hdl.handle.net/10016/33009
http://hdl.handle.net/10016/33009
