Zobrazeno 1 - 10
of 13
pro vyhledávání: '"Jesús Collado-Agudo"'
We are living in a business context characterized by change, which today behaves with an unprecedented intensity, driven by the technological revolution and increased competition. As a result, increasingly large and complex companies are facing profo
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5aaf7beb40c8507a6c5f56bd86da7fdf
https://doi.org/10.20944/preprints202305.1959.v1
https://doi.org/10.20944/preprints202305.1959.v1
Publikováno v:
Journal of Fashion Marketing and Management, 2022, 26(3), 401-419
PurposeThis paper evaluates how the intention to develop webrooming or showrooming behaviour is affected by both the perceived usefulness and the perceived ease-of-use, as well as by the consumer's personal predisposition to exploratory information s
Publikováno v:
Journal of Destination Marketing & Management. 28:100783
Autor:
Raquel Gómez-López, Jesús Collado Agudo, Ángel Herrero Crespo, Patricia Martínez García de Leaniz
Publikováno v:
Sustainability, Vol 13, Iss 12733, p 12733 (2021)
Sustainability
Volume 13
Issue 22
Sustainability 2021, 13(22), 12733
UCrea Repositorio Abierto de la Universidad de Cantabria
Universidad de Cantabria (UC)
Sustainability
Volume 13
Issue 22
Sustainability 2021, 13(22), 12733
UCrea Repositorio Abierto de la Universidad de Cantabria
Universidad de Cantabria (UC)
This study attempts to explore the role of certification bodies on the formation of customer behavioral intentions. A structured questionnaire was used to collect data from hotel customers in Spain. The results of the structural equation modeling ind
Autor:
Ángel Herrero-Crespo, Héctor San Martín-Gutiérrez, Jesús Collado-Agudo, María-del-Mar García-de-los-Salmones-Sánchez
Publikováno v:
Tourism and Hospitality Research. :146735842211458
This paper examines how tourist behaviour is conditioned by the COVID-19 pandemic, developing a theoretical framework that considers not only traditional variables such as image, satisfaction, and variety seeking, but also the risks perceived during
Publikováno v:
International Business Review Volume 27, Issue 6, December 2018, Pages 1128-1140
UCrea Repositorio Abierto de la Universidad de Cantabria
Universidad de Cantabria (UC)
UCrea Repositorio Abierto de la Universidad de Cantabria
Universidad de Cantabria (UC)
This study contributes to literature on the internationalization of SMEs by analysing the influence of International Market Orientation, Network Capability, and International Entrepreneurial Orientation on the International Performance of this kind o
Publikováno v:
Contaduría y Administración 64 (1) Especial Innovación, 2019, 1-18
UCrea Repositorio Abierto de la Universidad de Cantabria
Universidad de Cantabria (UC)
UCrea Repositorio Abierto de la Universidad de Cantabria
Universidad de Cantabria (UC)
RESUMEN: Este trabajo presenta los resultados de un estudio empírico en el que se evalúa el papel de la orientación al aprendizaje en el enfoque a la innovación y el desempeño de micro, pequeñas y medianas empresas. Además, se analiza si la ed
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::debb2c0c12e6402798f4db20fcdb1a55
http://hdl.handle.net/10902/20819
http://hdl.handle.net/10902/20819
Publikováno v:
International Journal of Human Capital and Information Technology Professionals. 4:58-75
This research examines the effect of market orientation and the managers’ propensity for implementing technological innovations in small retailers. In particular, the authors consider four management IT: computerized order management systems, inven
Publikováno v:
Rediscovering the Essentiality of Marketing ISBN: 9783319298764
The emergence of Web 2.0 has revolutionized the use of the Internet as a communication channel. The term “Web 2.0” includes a wide range of electronic applications, also called “social media” (e.g., social network sites, recommendation websit
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::217a1580b331e9fd9cc90c8008e4c856
https://doi.org/10.1007/978-3-319-29877-1_62
https://doi.org/10.1007/978-3-319-29877-1_62
Publikováno v:
The Service Industries Journal. 32:1323-1341
This study examines the factors that influence the effectiveness of customer loyalty programmes to cause a change in consumers' behaviour in retailing services. In particular, three explanatory variables are analysed: the quality of service offered t