Výsledky vyhledávání - "Jenniina Sihvonen"

Akademický článek

Not just the motives – The mediating role of perceived health-related value when predicting likelihood of buying plant-based drinkable snacks

Autor: Kyösti Pennanen, Sari Ollila, Piritta Mamia, Jenniina Sihvonen

Publikováno v: Future Foods, Vol 7, Iss , Pp 100227- (2023)

A conceptual model on predicting consumers’ likelihood of buying plant-based drinkable snacks through food choice motives and consumers’ perceived health-related value of drinkable snacks was developed and tested with a total of 3078 consumers fr

Externí odkaz: https://doaj.org/article/d49208d57dc3419eb1403d482b4e3189

Zobrazit plný text záznamu

Priming shoppers’ well-being goal in grocery stores:Moving toward healthier food choices?

Autor: Harri T. Luomala, Sari Järvinen, Johannes Peltola, Kyösti Pennanen, Jenniina Sihvonen

Publikováno v: Luomala, H T, Järvinen, S, Peltola, J, Pennanen, K & Sihvonen, J 2023, ' Priming shoppers’ well-being goal in grocery stores : Moving toward healthier food choices? ', Food Quality and Preference, vol. 108, 104882 . https://doi.org/10.1016/j.foodqual.2023.104882

At the times of obesity epidemic, innovative ways to nudge food shoppers toward healthier choices are needed. Key ideas from the conceptual metaphor processing, food symbolism and contextual priming literatures are synthetized to argue for the idea t

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::abc7ea809d89bc7db0b14e885f92d358
https://cris.vtt.fi/en/publications/f7bbb604-91fd-4408-93ab-cdfaac5c0f2c

Zobrazit plný text záznamu

Multisensory experiences at travel fairs : What evokes feelings of pleasure, arousal and dominance among visitors?

Autor: Linda Lisa Maria Turunen, Jenniina Sihvonen

This exploratory study concerns the evocation of multisensory experiences at travel fairs. In this context, stimulation of the senses is vital in engendering feelings of pleasure, arousal and dominance. The purpose of this study is to explore the way

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::3faf79ffe12c08c751bc66a4d3d7f045
http://hdl.handle.net/10138/346066

Zobrazit plný text záznamu

Understanding the drivers of consumer–brand identification

Autor: Jenniina Sihvonen

Publikováno v: Journal of Brand Management. 26:583-594

https://rdcu.be/bhDhP The purpose of this study is to develop a holistic understanding of the drivers of consumer-brand identification (CBI) from a consumer's perspective, in other words, to explicate why and how consumers form identity-based connect

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::f17346a1415cfa4883f65ad45c3b37ec
https://doi.org/10.1057/s41262-018-00149-z

Zobrazit plný text záznamu

Hear what I appreciate: Activation of consumption motives for healthier food choices across different value segments

Autor: Jenniina Sihvonen, Harri T. Luomala

Publikováno v: The International Review of Retail, Distribution and Consumer Research. 27(5):502-514

This study represents ‘nudging’ interventions aiming to promote healthier food choices by altering the environment where choices are made, without price incentives. The study focuses on the activation of a consumer’s different consumption motiv

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5a1212793928cf9c2a8609d306048464
http://juuli.fi/Record/0284226317

Zobrazit plný text záznamu

As good as new – valuing fashion brands in the online second-hand markets

Autor: Jenniina Sihvonen, Linda Lisa Maria Turunen

Publikováno v: Journal of Product & Brand Management. 25:285-295

Purpose Brand management and marketing have focused on brand-new goods, thus largely neglecting the emergence of markets for used products. This study sheds light on how consumers determine the perceived value of fashion brands in online flea markets

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::da5ccafa2af7dcd7f0487c9aff39db60
https://doi.org/10.1108/jpbm-06-2015-0894

Zobrazit plný text záznamu

Restructuring Secondhand Fashion from the Consumption Perspective

Autor: Linda Lisa Maria Turunen, Jenniina Sihvonen, Hanna Leipämaa-Leskinen

Publikováno v: Vintage Luxury Fashion ISBN: 9783319719849

The previously used luxury fashion market uses various terms, such as vintage, secondhand luxury, eco-fashion, retro, antique and ethical fashion. Researchers focusing on secondhand consumption find the field fragmented with many mixed and overlappin

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::96361bda0b091b314aa8f2b74538fe79
http://hdl.handle.net/10138/313700

Zobrazit plný text záznamu

Media Consumption and the Identity Projects of the Young

Autor: Jenniina Sihvonen

Publikováno v: YOUNG. 23:171-189

The purpose of this research is to discern the different roles of media in the identity projects of the young. Building on the idea of social identification, the analysis is focused on defining the different ways and criteria in which their own media

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::439b724cecfedee3bfd07fb12c41ac04
https://doi.org/10.1177/1103308815569391

Zobrazit plný text záznamu