Zobrazeno 1 - 10
of 24
pro vyhledávání: '"Jee Won Kang"'
Autor:
Jee-Won Kang, Young Namkung
Publikováno v:
Journal of Theoretical and Applied Electronic Commerce Research, Vol 19, Iss 3, Pp 1893-1906 (2024)
Given the widespread adoption of fresh food e-commerce, this study aimed to explore the service quality attributes influencing utilitarian value, hedonic value, and impulsive buying behavior. A survey was conducted with 263 participants who had exper
Externí odkaz:
https://doaj.org/article/5568d78027e34858a3369171db7939c4
Autor:
Jee-Won Kang, Young Namkung
Publikováno v:
Korean Journal of Hospitality & Tourism. 31:83-103
Autor:
Jee-Won Kang, Young Namkung
Publikováno v:
Korean Journal of Hospitality & Tourism. 31:43-61
Autor:
Jee-Won Kang
Publikováno v:
The Korean Journal of animation. 17:26-39
Publikováno v:
Korean Journal of Hospitality & Tourism. 30:157-177
Autor:
Jee-Won Kang, Namkung Young
Publikováno v:
Korean Journal of Hospitality & Tourism. 30:37-52
Publikováno v:
Korean Journal of Hospitality & Tourism. 30:21-36
Autor:
Young Namkung, Jee Won Kang
Publikováno v:
International Journal of Hospitality Management. 78:189-198
This study examines customer’s decision making when purchasing food product through O2O commerce applying the elaboration likelihood model (ELM) and the technology acceptance model (TAM). Further, this research investigates which information proces
Autor:
Jee-Won Kang, Young Namkung
Publikováno v:
International Journal of Contemporary Hospitality Management. 31:734-752
PurposeThis paper aims to examine consumers’ behaviors toward personalized services offered by branded mobile apps in the food service industry by applying privacy calculus theory and technology acceptance model (TAM). Further, this research identi
Autor:
Jee-Won Kang, Young Namkung
Publikováno v:
Sustainability; Volume 14; Issue 10; Pages: 5940
This research conducted three studies to develop a scale for measuring the service quality of fresh food delivery platforms. In Study 1, the scale development stage, a total of 55 items were generated via literature reviews, text mining, and expert i