Zobrazeno 1 - 4
of 4
pro vyhledávání: '"Jaskaran Singh Dhillon"'
Publikováno v:
IOSR Journal of Business and Management. 9:64-72
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::842d911f08bb03a2f326e7d1fbf281a2
https://doi.org/10.9790/487x-0936472
https://doi.org/10.9790/487x-0936472
Autor:
jaskaran Singh Dhillon
Publikováno v:
INTERNATIONAL JOURNAL OF MANAGEMENT & INFORMATION TECHNOLOGY. 3:46-53
This paper explores the concept of ethical branding and its link to corporate goodwill. Brands have traditionally been studied only as an economic construct. Brands, as a social construct have not yet been fully understood due to the lackof research.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2b5b5e38bbfca3d0b99420031897bf55
https://doi.org/10.24297/ijmit.v3i1.4639
https://doi.org/10.24297/ijmit.v3i1.4639
Publikováno v:
Paradigm. 10:17-24
Commitment’ is defined as an implicit or explicit pledge of relational continuity between exchange partners. One of the difficulties here is that commitment is closely related to the concept of loyalty and as such, might be considered to be the des
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::57c5aed52eca26f9703d223cafbd8d2e
https://doi.org/10.1177/0971890720060204
https://doi.org/10.1177/0971890720060204
Publikováno v:
Asian Journal of Research in Banking and Finance. 5:91
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::acb21bdd724863d30d84d896ef868f88
https://doi.org/10.5958/2249-7323.2015.00068.1
https://doi.org/10.5958/2249-7323.2015.00068.1