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pro vyhledávání: '"Jaqui Sommervile"'
Publikováno v:
International Journal of Consumer Studies. 32:276-284
A study was conducted in the Nairobi, Eldoret and Kisumu regions of Kenya with the objective to determine and describe the role that Kenyan female consumers' sizing and fit knowledge play in the problems that they experience when selecting apparel. T
Autor:
Mason, Anne Mastamet1 (AUTHOR), De Klerk, Helena M.1 (AUTHOR), Sommervile, Jaqui2 (AUTHOR), Ashdown, Susan P.3 (AUTHOR)
Publikováno v:
International Journal of Consumer Studies. May2008, Vol. 32 Issue 3, p276-284. 9p. 1 Chart, 7 Graphs.