Zobrazeno 1 - 10 of 15 pro vyhledávání: '"Jamel Khenfer"'
1
How materialism shapes the effectiveness of financial literacy messages: A cross‐cultural perspective
Autor: Jamel Khenfer
Publikováno v: Applied Psychology
Applied Psychology, Wiley-Blackwell, 2022, ⟨10.1111/apps.12370⟩
International audience; This cross-cultural experiment (N = 1,000) shows that messages designed to promote financial literacy are differently effective among U.S. and Arab consumers depending on the salience of materialistic thoughts at the time of e
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::c6db32c9e36dcc019754871ae4e3f196
https://doi.org/10.1111/apps.12370
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2
Promising Happiness in Light of International Advertising Standardization: Religiosity and Religious Priming Overshadow Cross-Cultural Factors
Autor: Jamel Khenfer
Publikováno v: Journal of International Marketing. :1069031X2311544
Advertising campaigns that explicitly claim that the advertised product can bring happiness to the consumer's life are often standardized across national markets. While it seems intuitive that most people want to be happy and might respond favorably
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::2de67e876390548d3eb1b9182607becf
https://doi.org/10.1177/1069031x231154469
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4
A hands-on guide to conducting field experiments using mobile applications
Autor: Jamel Khenfer
Publikováno v: International Journal of Market Research. :147078532311656
Researchers must increasingly account for growing expectations from scientific journals to infuse their work with real-world significance through field experiments. However, field experiments often require researchers to have access to substantial re
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::805b231ac7fb856d43065b795b3c91fc
https://doi.org/10.1177/14707853231165635
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5
How to project action through the sound of brand names?
Autor: Jamel Khenfer, Caroline Cuny
Publikováno v: Décisions Marketing
Décisions Marketing, Association Française du Marketing, 2021
HAL
International audience; Objectives/research questions: Brand names not only serve to identify specific products and services, but also to convey information. Such information may depend on the sound of the word—independent of its semantic meaning.
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::e61a3fb572b22cc39f6babaa4c2d5571
https://hal.archives-ouvertes.fr/hal-03189336/document
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6
Customer empowerment in the face of perceived Incompetence: Effect on preference for anthropomorphized brands
Autor: Olivier Trendel, Jamel Khenfer, Steven Shepherd
Publikováno v: Journal of Business Research
Journal of Business Research, Elsevier, 2020
Brands often tell consumers that they have power, either directly through slogans such as Burger King’s famous “Have it your way” or by allowing them to exert control over the purchasing process (e.g., product and service customization). Yet, n
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::2ed0835526bb036631b2cdccb23c2603
https://hal.archives-ouvertes.fr/hal-03189338/file/JBR-D-18-03789_R4.pdf
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7
Brand preference in the face of control loss and service failure: The role of the sound of brands
Autor: Caroline Cuny, Jamel Khenfer
Publikováno v: Journal of Retailing and Consumer Services
Journal of Retailing and Consumer Services, Elsevier, 2020, 55, pp.102132. ⟨10.1016/j.jretconser.2020.102132⟩
This research shows that consumers compensate for a loss of perceived control inherent to service failure by extracting sensory information from brand names, and specifically from plosive consonants. Across three experimental studies, we show that in
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::e637ad1eab5cf6b51727efa7d87df59c
https://hal.archives-ouvertes.fr/hal-03513414
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8
Interventionist external agents make specific advice less demotivating
Autor: Jamel Khenfer, Aaron C. Kay, Elyette Roux, Eric Tafani, Kristin Laurin
Publikováno v: Journal of Experimental Social Psychology
Journal of Experimental Social Psychology, Elsevier, 2017, 73, pp.189-196. ⟨10.1016/j.jesp.2017.07.003⟩
Across four experiments, we explored how reminders of powerful external agents—interventionist Gods and reliable corporate institutions—influence people's motivation in the realm of financial goals. We found evidence that when people receive spec
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5ffabc1328431a793bc09d4bd1096705
https://doi.org/10.1016/j.jesp.2017.07.003
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9
When and why does belief in a controlling God strengthen goal commitment?
Autor: Lucas A. Keefer, Jamel Khenfer, Trevor James Swanson, Mark J. Landau, Aaron C. Kay
Publikováno v: Journal of Experimental Social Psychology
Journal of Experimental Social Psychology, Elsevier, 2018, 75, pp.71-82
Journal of Experimental Social Psychology, Elsevier, 2018, 75, pp.71-82. ⟨10.1016/j.jesp.2017.11.012⟩
The perception that God controls one's life can bolster motivation to pursue personal goals, but it can also have no impact and even squelch motivation. To better understand how religious beliefs impact self-regulation, the current research built on
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::fc50a6960ca72a87146feca1b0862d3c
https://hal-amu.archives-ouvertes.fr/hal-01954829
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10
When God's (not) needed: Spotlight on how belief in divine control influences goal commitment
Autor: Elyette Roux, Eric Tafani, Kristin Laurin, Jamel Khenfer
Publikováno v: Journal of Experimental Social Psychology
Journal of Experimental Social Psychology, Elsevier, 2017, 70, pp.117-123. ⟨10.1016/j.jesp.2017.01.005⟩
People regularly set goals, but often fail to remain committed to them. In particular, people's commitment to their goals flags when their self-efficacy is low—when they doubt their ability to bring about their desired outcomes through their action
Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::0d03677c5398301ea8bba05d2b6924d6
https://hal.archives-ouvertes.fr/hal-01794430
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