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of 22
pro vyhledávání: '"Jagdish Sheth"'
Questions about the status, identity and legitimacy of business schools in the modern university system continue to stimulate debate amongst deans, educational policy makers and commentators. In this book, three world experts share their critical ins
Publikováno v:
The Global Rule of Three ISBN: 9783030574727
Each century has been marked by the successes of different regions and cultures. The trade triad that was prominent in the twentieth and early twenty-first century consisted of Western Europe, North America, and Japan. However, a new triad has been e
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f2e9936503d16b8d92b122af4334d4fe
https://doi.org/10.1007/978-3-030-57473-4_6
https://doi.org/10.1007/978-3-030-57473-4_6
••Finalist for the 2022 Leonard L. Berry Marketing Book Award from the American Marketing Association, which recognizes the top marketing books annually•• In our increasingly digital, mobile, and global world, the existing theories of busine
Autor:
Jagdish Sheth
Publikováno v:
Mapping Out Marketing ISBN: 9781315112602
Mapping Out Marketing
Mapping Out Marketing
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f201e7cc489ab760d91cb8e3a9d96e4f
https://doi.org/10.4324/9781315112602-53
https://doi.org/10.4324/9781315112602-53
Autor:
Jagdish Sheth
Publikováno v:
Vikalpa: The Journal for Decision Makers. 29:1-10
The fast-paced economic and political changes across the world are forcing India to be more globally-oriented. This paper traces these global changes in a historical perspective and examines how India can be integrated into the global economy. It dis
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::262f388555bdb74258c2d8e81ae3681c
https://doi.org/10.1177/0256090920040401
https://doi.org/10.1177/0256090920040401
Autor:
Jagdish Sheth, Rajendra Sisodia
The authors present a powerful and tested approach that helps managers see a business's every action through the eyes of its customers. This approach is organized around the values that matter most to customers: Acceptability, Affordability, Accessib
Questions about the status, identity and legitimacy of business schools in the modern university system continue to stimulate debate amongst deans, educational policy makers and commentators. In this book, three world experts share their critical ins
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0d05da29f1fdbaea398dc2f2570e9faf
https://doi.org/10.1017/cbo9781139012119
https://doi.org/10.1017/cbo9781139012119