Zobrazeno 1 - 10
of 3 516
pro vyhledávání: '"Jagdish N Sheth"'
Autor:
Parvatiyar, Atul1 (AUTHOR) Atul.Parvatiyar@ttu.edu
Publikováno v:
Journal of Global Scholars of Marketing Science. Jun2021, Vol. 31 Issue 3, p255-259. 5p.
Autor:
Sheth, Jagdish
Publikováno v:
Journal of Historical Research in Marketing, 2019, Vol. 11, Issue 4, pp. 407-420.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JHRM-01-2019-0001
Autor:
Jagdish N. Sheth
Publikováno v:
Journal of Historical Research in Marketing. 11:407-420
Purpose The aim of this paper is to demonstrate that scholarship is all about challenging the prevailing wisdom by offering an alternative perspective or explanation. Hopefully, the author’s journey of more than 50 years will inspire others to be e
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e7159cdf28466508283ae68f9a838827
https://doi.org/10.1108/jhrm-01-2019-0001
https://doi.org/10.1108/jhrm-01-2019-0001
Publikováno v:
Journal of Marketing Research, 1974 Nov 01. 11(4), 473-475.
Externí odkaz:
https://www.jstor.org/stable/3151305
Autor:
Atul Parvatiyar
Publikováno v:
Journal of Global Scholars of Marketing Science. 31:255-259
Over the past five decades, Jagdish N. Sheth (JNS) has been at the forefront and the major turning points of the dynamic and evolving marketing discipline. As an active scholar and corporate advise...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b47bdb4bdb76c2f114a6d18fe68607cb
https://doi.org/10.1080/21639159.2021.1924956
https://doi.org/10.1080/21639159.2021.1924956
Autor:
Onur Türker
Publikováno v:
Turk Turizm Arastirmalari Dergisi. 3:632-652
Jagdish. N. Sheth is seen as one of the most important authors contributing to the development of marketing science worldwide. Sheth has pioneered the emergence of many innovations in marketing, with more than 200 academic studies on marketing. The f
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7f472a85cd1576aee846b7677f221c9d
https://doi.org/10.26677/tr1010.2020.534
https://doi.org/10.26677/tr1010.2020.534
Publikováno v:
Journal of Marketing Research (JMR). Nov74, Vol. 11 Issue 4, p473-476. 4p.
Autor:
Atul Parvatiyar, Rajendra Sisodia
We are in an era of massive disruptions in markets, media, management approaches and business models. These disruptions are being caused by rapid technological changes on the one hand and tectonic shifts in customer preferences and societal behaviour