Výsledky vyhledávání - "Jacopo Cammeo"

Sustainable Luxury Trajectories for 'Made in Italy' Wine Businesses

Autor: Jacopo Cammeo, Elena Casprini, Lorenzo Zanni

Publikováno v: Made in Italy and the Luxury Market ISBN: 9781003305095

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::349af00b7fdf49abfa4f5596a6a7196c
https://doi.org/10.4324/9781003305095-16

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The mediating role of exogenous shocks in green purchase intention: evidence from italian fashion industry in the Covid-19 era

Autor: Eleonora Annunziata, Tommaso Pucci, Jacopo Cammeo, Lorenzo Zanni, Marco Frey

Publikováno v: Italian Journal of Marketing.

This work investigates how the COVID-19 outbreak has affected consumers’ green purchasing intention in the fashion industry. It examines how this exogenous shock has influenced the relationship between consumer green purchasing intention and its th

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::e383ad2fce78c32ce37cecbb84839200
https://doi.org/10.1007/s43039-023-00065-4

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