Zobrazeno 1 - 3
of 3
pro vyhledávání: '"J. P. R. Joubert"'
Publikováno v:
SA Journal of Industrial Psychology, Vol 13, Iss 2, Pp 19-22 (1987)
The Semantic Differential as a telephone survey technique. The public image of an organisation plays an important role in the success thereof since it continually determines whether the environment reacts favourably or unfavourably towards it. It is
Externí odkaz:
https://doaj.org/article/fad28e3891c349bc889d4b862f0bab20
Publikováno v:
Communicare: Journal for Communication Studies in Africa. 8:52-59
The consumer decision-making process proves to be the most comprehensive and integrated approach to explain and predict consumer behaviour. A fundamental problem, however, is that as a result of their complexity and cognitive substructure, the models
Publikováno v:
SA Journal of Industrial Psychology, Vol 13, Iss 2, Pp 19-22 (1987)
The Semantic Differential as a telephone survey technique. The public image of an organisation plays an important role in the success thereof since it continually determines whether the environment reacts favourably or unfavourably towards it. It is