Zobrazeno 1 - 10
of 22
pro vyhledávání: '"J. Cameron Verhaal"'
Publikováno v:
Journal of Business Research. 165:114053
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::86f8ce08243fe67002de380296523535
https://doi.org/10.1016/j.jbusres.2023.114053
https://doi.org/10.1016/j.jbusres.2023.114053
Publikováno v:
Strategy Science.
Although we know that product names influence audience evaluations of producers and their offerings, mechanisms behind the effect remain undertheorized. We propose that a classic psychological stimulus-and-response process is at play. Emotional conta
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::bc5ae32f5810b2c044f054fe4e42f4f3
https://doi.org/10.1287/stsc.2022.0178
https://doi.org/10.1287/stsc.2022.0178
Publikováno v:
Journal of the Academy of Marketing Science. 49:1065-1087
Distinctions in the attributes of niche versus mainstream brands are leveraged to explain differences in the drivers of online review ratings. Specifically, we examine how customer review valence, professional critics review valence, community charac
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::21b6d8b67034d8c955f875e267428ebe
https://doi.org/10.1007/s11747-021-00780-4
https://doi.org/10.1007/s11747-021-00780-4
Publikováno v:
Organization Studies. 43:321-345
Research in organizational theory suggests that category-spanning organizations typically suffer penalties in evaluations, as consumers downgrade producers they see as violating authenticity norms. We challenge this view by linking two heretofore sep
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ec7f1cd1c75532f7db58ad58d4bd3f9a
https://doi.org/10.1177/0170840621993236
https://doi.org/10.1177/0170840621993236
Publikováno v:
Organization Science.
We explore the organizational consequences that different authenticity claims carry for products and the firms that produce them. To do so, we build on the notion of an authenticity paradox—the idea that seeking to capture demand that is created by
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::41612da7eca45d4addbf603c23381604
https://doi.org/10.1287/orsc.2022.1574
https://doi.org/10.1287/orsc.2022.1574
Publikováno v:
European Journal of Marketing. 55:565-592
Purpose This paper aims to move beyond previous investigations juxtaposing the performance of global versus domestic brands, where domestic is referred to as “localness” in the literature, conceptualizing and developing two measures of “within-
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4eed6b88c0649f9bb80f61af2f20b1f1
https://doi.org/10.1108/ejm-11-2018-0787
https://doi.org/10.1108/ejm-11-2018-0787
Publikováno v:
Journal of Management. 48:251-280
A great deal of research has argued for authenticity as a key firm-level attribute and source of competitive advantage. But we know very little about the boundary conditions related to organizational authenticity. In order to address this, we develop
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::03f49f34f6914cde5d61e684d8621ac2
https://doi.org/10.1177/0149206320950414
https://doi.org/10.1177/0149206320950414
Publikováno v:
e-Archivo. Repositorio Institucional de la Universidad Carlos III de Madrid
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Many legalized markets bear categorical stigma—a vilifying label attached to an industry and its participants—that threatens their performance and survival chances. This happens because audiences avoid engagement with stigmatized organizations to
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::06bae1936d0fe39a04e67d47f5dc3e3b
https://hdl.handle.net/10016/35299
https://hdl.handle.net/10016/35299
Supplemental material, Khessina_Reis_Verhaal_online_supp for Stepping out of the Shadows: Identity Exposure as a Remedy for Stigma Transfer Concerns in the Medical Marijuana Market* by Olga M. Khessina, Samira Reis and J. Cameron Verhaal in Administr
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::615bfabd401ebbb1f00ea0089a362a46