Zobrazeno 1 - 10
of 15
pro vyhledávání: '"Iwan Mulyawan"'
Publikováno v:
Sriwijaya International Journal of Dynamic Economics and Business, Vol 4, Iss 4 (2021)
This study aims to analyze the students' decision in choosing a vocational college which is influenced by the marketing mix strategy of vocational colleges and image. The sampling technique was purposive sampling, with a total of 200 respondents. The
Externí odkaz:
https://doaj.org/article/56eeff145e6740828f2dc7a151490d3e
Publikováno v:
Journal of Business and Management Review. 3:675-689
Recent research discusses the need for a better understanding of customer perceptions about fast-food restaurant attributes, such as qualities in influencing the process of customer satisfaction. This study aims to analyze the importance of quality i
Publikováno v:
Jembatan : Jurnal Ilmiah Manajemen. 19:109-118
The rapid development of online games makes online games very popular. This study aims to analyze the factors that make a person addicted to playing online games. This research analyses game features and social perspectives that influence online game
Publikováno v:
Jurnal Riset Bisnis dan Investasi. 6:143-153
Penelitian ini bertujuan untuk menganalisis efektivitas iklan di Instagram dalam meningkatkan kesadaran merek dan niat pembelian produk untuk konsumen generasi Y dan Z. Selain itu penelitian ini juga membentuk model iklan yang efektif dalam meningkat
Autor:
Ira Siti Sarah, Ermina Tiorida, Iwan Mulyawan, Mukaram Mukaram, Mohammad Rizal Gaffar, Maya Setiawardani, Harmon Harmon
Publikováno v:
JOURNAL OF APPLIED BUSINESS ADMINISTRATION. 5:95-104
In recent years, the market for delivery foods has grown rapidly. The large-scale social restrictions that were announced by Indonesian government as a response to Covid-19 pandemic has continued the increasing trend of online food delivery. Convenie
Autor:
Wahyu Rafdinal, Iwan Mulyawan
Publikováno v:
Epigram. 17:125-132
This study aims to analyze the effect of the marketing mix of higher education on the image of vocational colleges. The sampling technique is purposive sampling with 200 respondents. The analysis technique used is SEM PLS. The results showed that the
Publikováno v:
JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS. 7:201-208
Penelitian ini bertujuan mencari faktor kunci keberhasilan ritel modern kelompok minimarket dan faktor apa yang menjadi daya tarik bagi konsumennya. Objek penelitian adalah semua ritel modern/minimarket dan beroperasi di Kota Cimahi, Jawa Barat. Seda
Publikováno v:
Proceedings of the International Conference of Business, Economy, Entrepreneurship and Management.
Autor:
Wahyu Rafdinal, Iwan Mulyawan
Publikováno v:
IOP Conference Series: Materials Science and Engineering. 1098:032022
This study aims to analyze the effect of game features and trust on the intention to play mobile games based on the technology acceptance model and theory of reasoned action. 408 respondents were engaged in this study to obtain the data which were th
Publikováno v:
Sriwijaya International Journal of Dynamic Economics and Business, Vol 4, Iss 4, Pp 279-288 (2021)
This study aims to analyze the students' decision in choosing a vocational college which is influenced by the marketing mix strategy of vocational colleges and image. The sampling technique was purposive sampling, with a total of 210 respondents. The