Zobrazeno 1 - 10
of 26
pro vyhledávání: '"Ivy S.N. Chen"'
Publikováno v:
Journal of Services Marketing, 2013, Vol. 27, Issue 1, pp. 40-48.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/08876041311296365
Publikováno v:
Asian Case Research Journal. 23:153-191
China’s logistics spending was roughly 14.5% of its GDP, higher than other developing countries like India and South Africa. With economic growth slowing, there was a need for more efficient logistics systems to move production resources at lower c
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5006cc54519b59a8638f0014b42ac99b
https://doi.org/10.1142/s0218927519500068
https://doi.org/10.1142/s0218927519500068
Publikováno v:
Asia Pacific Journal of Marketing and Logistics. 31:1058-1075
Purpose Dynamic capabilities (DC) have been linked to firm competitive advantage, but the ways in which firms can create and build these DC are still not clear. The purpose of this paper is to propose a model with organizational learning (OL) and sup
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::532d131c47742c0f6d4fb71c9cf1c716
https://doi.org/10.1108/apjml-12-2017-0308
https://doi.org/10.1108/apjml-12-2017-0308
Autor:
Sherriff T.K. Luk, Ivy S.N. Chen
Publikováno v:
Asian Case Research Journal. 21:281-310
High economic growth, increasing disposable incomes and an emerging middle class that was optimistic about the future had created a booming market for luxury goods in China. Growing wealth was accompanied by greater willingness to spend and travel. M
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f39947ecf2fdc7decccb833c11a98758
https://doi.org/10.1142/s0218927517500109
https://doi.org/10.1142/s0218927517500109
Publikováno v:
Journal of Hospitality & Tourism Research. 42:392-419
This article extends the concept of customer perceived value (CPV) to the tourist outshopping context and explores the differences in antecedents and outcomes of CPV between cross-border and international outshoppers. A large-scale field survey in Ho
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2e86ad15ba64a7bf00f41a7741dedfb3
https://doi.org/10.1177/1096348015584439
https://doi.org/10.1177/1096348015584439
Publikováno v:
Asian Case Research Journal. 18(01):81-114
Most foreign brands target first tier cities in China, thinking that demand in lower tier cities is unable to support their stores. The case describes how Xtep, a Chinese sportswear brand, succeeded in building a strong position in second and third t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::0be618c12f5997985b2acb2d057d00db
http://www.worldscinet.com/cgi-bin/details.cgi?type=pdf&id=pii:S0218927514500047
http://www.worldscinet.com/cgi-bin/details.cgi?type=pdf&id=pii:S0218927514500047
Publikováno v:
Emerald Emerging Markets Case Studies. 3:1-22
Title – Skyworth TV: channel dynamics and growth in China ' s rural market. Subject area – Marketing. Study level/applicability – Target audience this decision case has been tried and tested in a classroom setting with final-year undergraduate
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::246eff3f1897779233c98ff78992bcff
https://doi.org/10.1108/eemc-10-2013-0032
https://doi.org/10.1108/eemc-10-2013-0032
Autor:
Patrick K.O. Fung, Ivy S.N. Chen
Publikováno v:
Journal of Business & Industrial Marketing. 28:303-316
PurposeThis study aims to identify the types of relationships that intermediaries form with their suppliers and customers in the apparel supply chain and their implications for performance.Design/methodology/approachCluster analysis was conducted on
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::384521feda5d55ca8f80eaced961627d
https://doi.org/10.1108/08858621311313901
https://doi.org/10.1108/08858621311313901
Publikováno v:
Journal of Services Marketing. 27:40-48
Purpose – Prior research explores the moderating effects of age and gender on the relationships in the comprehensive service evaluation model, but it ignores the role of contextual variables. The study aims to test the moderating effect of an impor
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4dcc2b433c4230a2c0d74ea131a91913
https://doi.org/10.1108/08876041311296365
https://doi.org/10.1108/08876041311296365