Zobrazeno 1 - 10
of 17
pro vyhledávání: '"Islahuddin Daud"'
Publikováno v:
Kaibon Abhinaya, Vol 5, Iss 2, Pp 166-170 (2023)
Consumer behavior changes from offline to online, raise several problems that need to be faced by business actors in Kerinjing Village. These problems including complaints that occur in online sales which cause customer dissatisfaction, and the lack
Externí odkaz:
https://doaj.org/article/b01b7bffd84a41babad8051611b12a61
Could the Implementation of Augmented Reality Influence Consumers’ Purchase Intention in E-Commerce?
Autor:
Iisnawati Iisnawati, Taufiq Marwa, Muchsin Saggaff Shihab, Yuliani Yuliani, Dessy Yunita, Islahuddin Daud
Publikováno v:
Jurnal Manajemen Dan Kewirausahaan, Vol 11, Iss 1, Pp 12-19 (2023)
Augmented reality in e-commerce has become the latest trend in the world of online shopping. The purpose of this study is to empirically prove the influence of perceived of usefulness and the perceived ease of use towards behavioral intentions throug
Externí odkaz:
https://doaj.org/article/6625fbb8fa324590a4ffd16ee593d3f7
Publikováno v:
Sriwijaya International Journal of Dynamic Economics and Business, Vol 5, Iss 4 (2022)
Live streaming in e-commerce has become the latest trend in the world of online shopping. Live streaming is effective and successful in influencing online shopping decisions in e-commerce, market places and social media, especially in China. The purp
Externí odkaz:
https://doaj.org/article/383682902d6f4b1e851b75fdc561407f
Publikováno v:
Sriwijaya International Journal of Dynamic Economics and Business, Vol 3, Iss 2 (2019)
This study aims to reveal how the role of Risk readiness, perceptions of values that influence the decision to use a motorcycle through the user's involvement. The population in this study were motorcycle users in Palembang city who had at least used
Externí odkaz:
https://doaj.org/article/688a425d4eed49a3b7bddaf37fb3336c
Publikováno v:
Sriwijaya International Journal of Dynamic Economics and Business, Vol 2, Iss 4 (2019)
We could find the existing of many e-commerce and market place in Palembang, such as MatahariMall.com, Zalora, Lazada, Tokopedia, Blibli, Shopee, Elevania and Bukalapak. To win the competition and build a sustainable competitiveness, those e-commerce
Externí odkaz:
https://doaj.org/article/d8aeac53ccae494c9894652ba8319416
Autor:
Yulia Hamdaini Putri, Hera Febria Mavilinda, Mohammad Adam, Zakaria Wahab, Mucshin Saggaff Shihab, Islahuddin Daud
Publikováno v:
Proceedings of the 1st International Conference on Management and Business (ICoMB 2022) ISBN: 9789464631593
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::45e90c5f97851aa1a7d93eeeec3751a5
https://doi.org/10.2991/978-94-6463-160-9_9
https://doi.org/10.2991/978-94-6463-160-9_9
Publikováno v:
Jembatan : Jurnal Ilmiah Manajemen. 18:63-76
This study aims to determine the effect of the credibility and attractiveness of Prilly Latuconsina as a celebrity endorser on the purchase decision at online shopping sites “Shopee” in Indonesia both partially and simultaneously. This study uses
Publikováno v:
Jurnal Abdimas Musi Charitas. 5
Pada Era New Normal penggunaan platform digital media sosial seperti Instagram dan facebook menjadi pilihan yang tepat bagi para pelaku Unit Usaha Mikro Kecil Menengah (UMKM) untuk memasarkan produknya. Agar UMKM dapat sukses mempromosikan produknya
Publikováno v:
Proceedings of the 7th Sriwijaya Economics, Accounting, and Business Conference (SEABC 2021).
Publikováno v:
Jembatan : Jurnal Ilmiah Manajemen. 16:13-30
This study was aimed to examine the effects of trustworthiness, expertise, and attractiveness of celebrity endorser on Instagram to purchase intention of hijab products. The sampling technique was done by purposive sampling method. The population in