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pro vyhledávání: '"Isaac Maroto-Gonzalez"'
Publikováno v:
El Profesional de la información.
The International Cooperative for Research and Action in the Field of Communication (Circom) is an umbrella organization of regional broadcasters in Europe, currently composed of a total of 43 broadcasters from 29 countries. These public service medi
Publikováno v:
Frontiers in Communication, Vol 9 (2024)
This study explores the use of TikTok by public broadcasters France TV, BBC and SVT to measure its informational and promotional relevance on the platform, and to identify the types of videos that generate the highest levels of engagement among users
Externí odkaz:
https://doaj.org/article/a0403254e7ce4a5e83dc45c323d4005e
Publikováno v:
2021 16th Iberian Conference on Information Systems and Technologies (CISTI).
The transformation of the media environment that affects television forces it to interconnect with its audiences through multiple channels, among which the Instagram social network highlights. The approach to television promotional strategies on soci
Autor:
Isaac Maroto-Gonzalez
Publikováno v:
Talia Rodríguez-Martelo
Isaac Maroto
Isaac Maroto
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::22f32eab3a8ae4f2fa9b3aa6819178b1
https://xescom2018.files.wordpress.com/2019/01/actas-2-edicion-completo-3.pdf
https://xescom2018.files.wordpress.com/2019/01/actas-2-edicion-completo-3.pdf