Zobrazeno 1 - 5
of 5
pro vyhledávání: '"Iryna Reshetnikova"'
Publikováno v:
Central European Management Journal, Vol 32, Iss 1, Pp 152-175 (2024)
Purpose – The purpose of this paper was identification and empirical assessment of the differentiation of consumers' attitudes in Ukraine and Poland to Russian brands and other brands offered on the Russian market after Russia’s aggression agains
Externí odkaz:
https://doaj.org/article/b53e562565e54d7ebdc745b5ae40b596
Autor:
Alla Ivashchenko, Anna Kornyliuk, Yevheniia Polishchuk, Tetiana Romanchenko, Iryna Reshetnikova
Publikováno v:
Problems and Perspectives in Management, Vol 18, Iss 4, Pp 247-263 (2020)
Regional development is related to the effective management of disruptive industries on the local level. In the European Union, the innovation regional development policy is based on a smart specialization strategy, which neighboring countries try to
Externí odkaz:
https://doaj.org/article/fc6acd06ffa4414b8260a34794187095
Publikováno v:
Marketing and Management of Innovations. :142-150
Узагальнено теоретичні підходи щодо змісту поняття мультиканальний маркетинг. Доведено, що мультиканальний маркетинг відрізняється в
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::39566d7e568c1d352a26aed8e5d8080c
https://doi.org/10.21272/mmi.2019.3-11
https://doi.org/10.21272/mmi.2019.3-11
Дана стаття узагальнює аргументи та контраргументи в межах наукового дискурсу з проблематики інтегрованості розвитку підприємств у су
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d539f85447fc59fd6ad36e975fe8bcfe
https://essuir.sumdu.edu.ua/handle/123456789/79975
https://essuir.sumdu.edu.ua/handle/123456789/79975
Publikováno v:
E3S Web of Conferences, Vol 255, p 01038 (2021)
The article focuses on the problem of evaluation of new markets in a circular economy, substantiating the need to assess not only economic performance, but also green utility in the process of making managerial decisions. The article proposes an algo
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::15fbe9bfe3239e8825c2fbaa18c0e4e6
https://doi.org/10.1051/e3sconf/202125501038
https://doi.org/10.1051/e3sconf/202125501038