Ex-Periphery

Autor: Irina Lyan

Publikováno v: Korea and the Global Society ISBN: 9781003301127

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::84dd2135e24cb7ef8598c793ed14a8c7
https://doi.org/10.4324/9781003301127-5

'Start-up Nation' vs 'the Republic of Samsung': power and politics in the partner choice discourse in Israeli–Korean business collaboration

Autor: Irina Lyan

Publikováno v: critical perspectives on international business. 18:243-260

PurposeThis paper aims to propose to politicize partner choice as a discourse that rationalizes, legitimizes and justifies the choice of partners by underlining economic, cultural and institutional differences to (re)create power relations. By reconc

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::095ee114e76d955696f069f542248141
https://doi.org/10.1108/cpoib-09-2019-0073

Fan Entrepreneurship: Fandom, Agency, and the Marketing of Hallyu in Israel

Autor: Nissim Otmazgin, Irina Lyan

Publikováno v: Kritika Kultura.

While the overall majority of Hallyu research has looked at the way fans consume Korean popular culture and how it influences their identity, this paper focuses on the way these fans serve as effective agents for marketing Hallyu and how their fandom

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::d5d730b416449435b688650a38f1e072
https://doi.org/10.13185/kk2019.03214

From Holy Land to ‘Hallyu Land’: The symbolic journey following the Korean Wave in Israel

Autor: Irina Lyan, Alon Levkowitz

Publikováno v: The Journal of Fandom Studies. 3:7-21

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::85e40826cd66747664b9873a446a0b0b
https://doi.org/10.1386/jfs.3.1.7_1

Hallyu across the Desert: K-pop Fandom in Israel and Palestine

Autor: Nissim Otmazgin, Irina Lyan

Publikováno v: Cross-Currents: East Asian History and Culture Review, vol 1, iss 9
Cross-Currents: East Asian History and Culture Review, Iss 9, Pp 68-89 (2013)

This study examines the role that fan communities in Israel and Palestine play in the transcultural dissemination of Korean popular music, or “K-pop.” Based on in-depth interviews with fans, a survey of K-pop online communities, discourse analysi

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::20c5b7202f84e05d7f2c06af23f597c3
https://doi.org/10.1353/ach.2014.0008