Zobrazeno 1 - 10
of 176
pro vyhledávání: '"Ippeita, Dan"'
Publikováno v:
Frontiers in Neuroergonomics, Vol 5 (2024)
IntroductionThere is a continuous consumer demand for ever superior cosmetic products. In marketing, various forms of sensory evaluation are used to measure the consumer experience and provide data with which to improve cosmetics. Nonetheless, potent
Externí odkaz:
https://doaj.org/article/7aef1b22930f4ce9be88556199d2b034
Autor:
Kenta Nakazawa, Kazue Hirabayashi, Wakana Kawai, Yasushi Kyutoku, Keith Kawabata Duncan, Ippeita Dan
Publikováno v:
Frontiers in Neuroergonomics, Vol 4 (2023)
IntroductionIn neuromarketing, a recently developing, inter-disciplinary field combining neuroscience and marketing, neurophysiological responses have been applied to understand consumers' behaviors. While many studies have focused on explicit attitu
Externí odkaz:
https://doaj.org/article/27d2f4db6600445aa6e16f30b4d33e41
Autor:
Saori Ohshima, Michihiko Koeda, Wakana Kawai, Hikaru Saito, Kiyomitsu Niioka, Koki Okuno, Sho Naganawa, Tomoko Hama, Yasushi Kyutoku, Ippeita Dan
Publikováno v:
Frontiers in Human Neuroscience, Vol 17 (2023)
IntroductionHumans mainly utilize visual and auditory information as a cue to infer others’ emotions. Previous neuroimaging studies have shown the neural basis of memory processing based on facial expression, but few studies have examined it based
Externí odkaz:
https://doaj.org/article/fa1c3e6bf4cf44efa124f4ae4fc3c355
Publikováno v:
Frontiers in Neuroergonomics, Vol 4 (2023)
IntroductionIn recent years, experiential consumption, which refers to purchases involving hedonic experiences, has been gathering attention in marketing research. Experiential consumption is closely related to cognitive biases, and among them, we fo
Externí odkaz:
https://doaj.org/article/dafad0f519684bb0a2266632b988d19e
Publikováno v:
Neurophotonics; Jul2024, Vol. 11 Issue 3, p1-15, 15p
Autor:
Agnieszka Olszewska-Guizzo, Anna Fogel, Nicolas Escoffier, Angelia Sia, Kenta Nakazawa, Akihiro Kumagai, Ippeita Dan, Roger Ho
Publikováno v:
Frontiers in Psychiatry, Vol 13 (2022)
The therapeutic values of contact with nature have been increasingly recognized. A growing body of evidence suggests that a unique subcategory of “contemplative landscapes” is particularly therapeutic. Previous studies predominantly focused on ob
Externí odkaz:
https://doaj.org/article/f65c4494965643a49c7271fcdf19d0df
Autor:
Kazue Hirabayashi, Tatsuya Tokuda, Tomomi Nishinuma, Keith Kawabata Duncan, Keiko Tagai, Ippeita Dan
Publikováno v:
Frontiers in Neuroergonomics, Vol 2 (2021)
Understanding consumer preferences and behavior is a major goal of consumer-oriented companies. The application of neuroscience to this goal is a promising avenue for companies. Previously, we observed a positive correlation during actual cosmetic us
Externí odkaz:
https://doaj.org/article/a490cef3b06e4cf985e86d21b276d237
Autor:
Katsumasa Shinozuka, Kiyomitsu Niioka, Tatsuya Tokuda, Yasushi Kyutoku, Koki Okuno, Tomoki Takahashi, Ippeita Dan
Publikováno v:
Frontiers in Human Neuroscience, Vol 15 (2021)
In the midst of globalization, English is regarded as an international language, or Lingua Franca, but learning it as a second language (L2) remains still difficult to speakers of other languages. This is true especially for the speakers of languages
Externí odkaz:
https://doaj.org/article/e46fd07fdbe64b278a2b9827ad79123c
Publikováno v:
International Journal of Affective Engineering. 22:79-85
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::547c2a0c0f7970561cbec476a4083b8a
https://doi.org/10.5057/ijae.tjske-d-22-00020
https://doi.org/10.5057/ijae.tjske-d-22-00020
Publikováno v:
Frontiers in Neuroscience, Vol 14 (2020)
While non-invasive brain imaging has made substantial contributions to advance human brain science, estimation of individual state is becoming important to realize its applications in society. Brain activations were used to classify second-language p
Externí odkaz:
https://doaj.org/article/d18768c31f6e4f8ea237f59bae215240