Zobrazeno 1 - 10
of 27
pro vyhledávání: '"Ioana Nicoleta Abrudan"'
Autor:
Ioana - Nicoleta Abrudan
Publikováno v:
Management & Marketing, Vol XIV, Iss 1, Pp 79-90 (2016)
The choice of retail formats has been a highly debated topic in international academic literature for a long time. In Romania, this topic has been hardly approached. This study investigates the buying habits of apparel and footwear, as well as the fa
Externí odkaz:
https://doaj.org/article/39b543c56d4245c48cbb00cb08d6f26f
Autor:
Ioana-Nicoleta ABRUDAN
Publikováno v:
Studia Universitatis Babeş-Bolyai Negotia, Vol 61, Iss 2 (2016)
Movies, jokes, books and folklore are full of stereotypes on the differences between men and women. Of these, one of the most known and accepted, even in academic literature, is related to differences in shopping behavior of men and women. Women are
Externí odkaz:
https://doaj.org/article/0482327345cf44aaae295338e4ae58df
Publikováno v:
Contributions to Management Science ISBN: 9783030473792
The paper reviews omni-channel retailing strategy to differentiate between omni-channel retailing and its precursors, multi and cross-channel retailing; delineate omni-channel strategies evolving from a retailing perspective; and present a research a
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f9effc85cd6d07609aea0449e950357b
https://doi.org/10.1007/978-3-030-47380-8_12
https://doi.org/10.1007/978-3-030-47380-8_12
Publikováno v:
Sustainability, Vol 12, Iss 9302, p 9302 (2020)
Sustainability; Volume 12; Issue 21; Pages: 9302
Sustainability; Volume 12; Issue 21; Pages: 9302
The hotel market has become extremely competitive over the past years. Hotels try to differentiate themselves through their services and facilities. To make the best choice when searching for accommodation, guests increasingly use rating systems of b
Publikováno v:
Procedia Economics and Finance. 15:1243-1252
Although shopping centers are a relatively recent phenomenon in the landscape of local retailing in most Romanian cities, one can notice the increase in size of their retail floor, as well as the rise of local investors that are willing to invest in
Publikováno v:
BASE-Bielefeld Academic Search Engine
The global contemporary economic and social context, in constant change, makes the learning process undergo constant structural changes with profound implications. These transformations also influence practices, principles and methods used in the fie
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::7e2b89e7c2928aa5b347158ef3ac092c
https://www.degruyter.com/view/j/subboec.2016.61.issue-3/subboec-2016-0003/subboec-2016-0003.xml?format=INT
https://www.degruyter.com/view/j/subboec.2016.61.issue-3/subboec-2016-0003/subboec-2016-0003.xml?format=INT
Publikováno v:
BASE-Bielefeld Academic Search Engine
As any other manufacturer, retailers must also position themselves on the market in order to be accordingly perceived by consumers. Either by differentiation through costs or by focusing on quality, retailers adopt a specific marketing approach for d
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::68effcf1d24a02f0cf627e2939666ecc
http://feaa.ucv.ro/RTE/010-11.pdf
http://feaa.ucv.ro/RTE/010-11.pdf
Autor:
ABRUDAN, IOANA-NICOLETA1 ioana.abrudan@econ.ubbcluj.ro
Publikováno v:
Studia Universitatis Babes-Bolyai, Negotia. Jun2016, Vol. 61 Issue 2, p5-29. 25p.
Autor:
RACOLŢA-PAINA, Nicoleta-Dorina1 npaina@euro.ubbcluj.ro, LUNCAŞU, Alexandra1
Publikováno v:
Proceedings of the International Conference Marketing - from Information to Decision. Nov2014, Vol. 7, p185-200. 16p.
Autor:
ABRUDAN, Ioana Nicoleta1 ioana.abrudan@econ.ubbcluj.ro, PLĂIAŞ, Ioan1 ioan.plaias@econ.ubbcluj.ro
Publikováno v:
Proceedings of the International Conference Marketing - from Information to Decision. Nov2013, Vol. 6, p23-35. 13p.