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Akademický článek

The Impact of Seller Trust in a C2C Platform on Golf Club Purchase Intention and the Interaction Effect of Regulatory Focus

Autor: Chulhwan Choi, Inyup Lee, Hosuk Yoo

Publikováno v: Behavioral Sciences, Vol 14, Iss 6, p 479 (2024)

(1) Background: This study aimed to investigate the influence of seller trust on the purchase intention of consumers of used golf clubs in the context of increasing C2C transactions and further explore the interaction effect of regulatory focus. (2)

Externí odkaz: https://doaj.org/article/4b392d5f3937451fbf403543bb685fbe

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Akademický článek

Mental health and governmental response policy evaluation on COVID-19 based on vaccination status in Republic of Korea

Autor: Dong-Kyu Kim, Inyup Lee, Chulhwan Choi, Sung-Un Park

Publikováno v: BMC Public Health, Vol 23, Iss 1, Pp 1-7 (2023)

Abstract Background The coronavirus disease (COVID-19) pandemic has continued since the outbreak in December 2019. People experience depression and anxiety due to government policies and restrictions on physical activity due to the COVID-19 pandemic.

Externí odkaz: https://doaj.org/article/90711fcb1a0a43e4a74a0c4c015b3c72

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Akademický článek

A Comparative Study on the Effect of Self-Determined Motivation of Generation Z on Their Exercise Adherence Intention According to Their Satisfaction with Body Image and Gender

Autor: Inyup Lee, Chulhwan Choi, Chul-Ho Bum

Publikováno v: Journal of Men's Health, Vol 18, Iss 11, p 213 (2022)

Background: Generation Z is accustomed to using social media to expose themselves to others. Due to the characteristics of this generation, the intention to continue exercise differs depending on the satisfaction with one’s body image. Methods: Thi

Externí odkaz: https://doaj.org/article/57238a70fa52430897688ff23aa1646b

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Does 'We' Matter for Esports Fans? Analyzing the Mediating Effects of the Sense of Fan Community on Team Identification and Fandom Behaviors

Autor: Kibaek Kim, Minsoo Kim, Jinwook Han, Dongkyu Kim, Inyup Lee

Publikováno v: Physical Culture and Sport. Studies and Research. 97:65-76

As an emerging field of study, scholars have constantly compared esports and traditional sports to find similarities and differences between the two sports fields. As various studies have called for more studies regarding the fan communities of espor

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::4af612e102ada7f74f7dd294bce634cb
https://doi.org/10.2478/pcssr-2022-0024

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Raffle marketing: Focusing on purchase orientation, conspicuous consumption, postpurchase satisfaction, and repurchase intention

Autor: Inyup Lee, Dong-Kyu Kim, Jaehyun Ha, Chulhwan Choi

Publikováno v: Social Behavior and Personality: an international journal. 50:1-12

As a marketing strategy to stimulate consumers' spending desires, limitededition products are now being sold through raffles. Using data obtained from 365 consumers who had previously purchased sports shoes, the results revealed differences between c

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::0b54247c45d4c7f22a94eb070a455a16
https://doi.org/10.2224/sbp.11892

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