Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Internet advertising campaign"'
Важность рекламы заслуженно отмечается на протяжении столетий формирования рыночной экономики. Это обусловлено тем, что продвижение п
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::cac46168f6ee68fd0633a7ca6fa575d0
Autor:
Krejčí, Jiří
The aim of this thesis is to present advertising on the internet with the main focus on the following questions: what are the most important forms and what are the current and future trends in the advertising business industry. The main objective of
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::2eb109c42ac811ff1d0d6b3318fd9f43
http://www.nusl.cz/ntk/nusl-16267
http://www.nusl.cz/ntk/nusl-16267
Autor:
Lockett, A, Blackman, ID
Although many commentators perceive that the potential impact of the Internet on business will be large, to date evidence is not conclusive. The present paper examines the internet's impact on advertising and outlines the potential impact the new med
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______900::cfa8fb39693877c82ec54f645d5417e0
http://bura.brunel.ac.uk/handle/2438/3763
http://bura.brunel.ac.uk/handle/2438/3763