Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Ina Rizqiana"'
Autor:
Angga Pandu Wijaya, Agung Kresnamurti Rivai Prabumenang, Dorojatun Prihandono, Wan Kalthom Yahya, Ina Rizqiana
Publikováno v:
Humanities & Social Sciences Reviews. 8:537-546
Purpose of the study: This study aims to examine green marketing tools, eco-friendly labels, and green advertising influence on consumer purchase behavior in mineral water. This research elaborates on the Ades brand, which promotes eco-friendly image