Zobrazeno 1 - 10
of 17
pro vyhledávání: '"Igal Ayal"'
Publikováno v:
Advances in mind-body medicine. 31(2)
Context • Buddhist texts direct practitioners to generate a feeling of love to stop the affliction of anger. Modern self-help practices and clinical psychology have demonstrated that generating emotions of love can reduce anger. More studies are ne
Publikováno v:
Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l'Administration. 7:25-34
Free Trade Agreements (FTA) have the direct effect of increasing trade between the countries involved. FTAs can be leveraged by the “bridge” concept, particularly when countries of different sizes are involved. The bridge concept is this: manufac
Publikováno v:
The International Trade Journal. 13:211-248
In this article we sought to develop a methodology for estimating the level and composition of potential trade between Israel and its Arab neighbors. The need for such a methodology derives from the fact that the existing trade of these countries wit
Autor:
Dove Izraeli, Igal Ayal
Publikováno v:
The Journal of High Technology Management Research. 1:167-179
This article analyzes the problems of high tech manufacturers attempting rapid international expansion for their new products, with limited resources. Independent distributors, licensing, joint venturing, or direct foreign investment are the commonly
Autor:
Igal Ayal, Jehiel Zif
Publikováno v:
Simulation & Games. 9:429-443
Autor:
Igal Ayal
Publikováno v:
Journal of Marketing. 46:54-61
Identification of industries with strong export potential is an increasingly important planning problem. This paper develops a measure of industry exports performance, investigates the determinants of export potential, and shows that reasonably accur
Autor:
Igal Ayal
Publikováno v:
Decision Sciences. 6:221-236
Several studies have shown that consumers trying a new brand of frequently purchased consumer goods behave differently from repeat buyers. The “customer mix” for a new brand changes over time. Early in a new brand's life, most of the buyers are t
Autor:
Igal Ayal
Publikováno v:
Long Range Planning. 19:51-58
Strategic planning for non-profit organizations presents special problems, both in concept and in application. The problems are particularly acute when the organization is a voluntary one, with highly heterogenous membership. This paper describes a m
Autor:
Zvi Maimon, Igal Ayal
Publikováno v:
Industrial Marketing Management. 7:161-169
Measurement and prediction of salesmen's performance are perennial interests of marketing researchers [1, 5, 6]. The question of the criteria used to evaluate salesmen and the relationship between these criteria and the salesmen's career cycle, howev
Autor:
Igal Ayal
Publikováno v:
Journal of the Academy of Marketing Science. 2:413-431
Consumer panel purchase data for several new brands are anllyzed, focusing on macrobehavioral characteristics of two groups: triers and repeat buyers. Theoretical analysis and supporting empirical evidence suggest that the two groups differ markedly