Zobrazeno 1 - 2
of 2
pro vyhledávání: '"I. Pinak"'
Publikováno v:
Galic'kij ekonomičnij visnik. 69:137-145
The features of the mechanism of heuristic methods application in marketing modeling are investigated in this paper. The essence of methods of economic analysis in advertising is revealed. Approaches to media planning using heuristic methods are anal
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ecd5c4162bf7dbd81f71ff3cd5ccecde
https://doi.org/10.33108/galicianvisnyk_tntu2021.02.137
https://doi.org/10.33108/galicianvisnyk_tntu2021.02.137
Publikováno v:
Galic'kij ekonomičnij visnik. 66:148-154
The features of advertising psychology are investigated and the mechanism of its influence on consumer behavior is simulated in this paper. The basic models of perception of advertising information are considered and supplemented. Advertising has soc
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5ecca2edd57a5701253524892fec0825
https://doi.org/10.33108/galicianvisnyk_tntu2020.05.148
https://doi.org/10.33108/galicianvisnyk_tntu2020.05.148